TextUs Pricing Breakdown: Everything You Must Know

Introduction to TextUs Pricing

Before you invest in a business texting platform, it’s smart to know exactly what you’re signing up for and what it’s going to cost. A lot of platforms sound the same on the surface, but when you dig into the pricing, the differences start to matter.

In this blog, we’re going to lay out how TextUs structures its pricing, what you’re actually paying for, and where it might cost you more than you expect. We’ll also put TextUs side-by-side with Emitrr, another top choice, so you can see which one gives you better value for your money. Our goal is simple: help you make a clear, confident decision without wasting time or budget.

TextUs Pricing

TextUs offers three pricing plans: 

• Essential, 
• Plus, and 
• Pro

All these pricing plans come with unlimited users and support. The Essential plan is priced at $300 per month, and it includes features like two-way texting, analytics, and campaigns. 

If you want to access advanced features like A/B Texting, Automation, and premium support, then you need to upgrade to the Plus and Pro plans. The pricing for these plans is not explicitly mentioned, and hence, you need to contact support to get a customized quote.

TextUs Pricing – Add-ons

While the base plans cover a lot, there are extra services you can tack on depending on what you need. Some common add-ons include:

• Dedicated phone numbers (local or toll-free)
• 10DLC registration fees (mandatory if you’re texting U.S. numbers at scale)
• Additional texting volume beyond what’s included
• Integration services for syncing with platforms like Salesforce or HubSpot
• Custom onboarding or training sessions for larger teams

These add-ons aren’t included in the standard $300/month Essential package, so it’s important to ask about them when you’re getting a quote, especially if you anticipate needing more robust functionality down the line.

TextUs Pricing vs Emitrr Pricing: Comparison 

Pros and Cons of TextUs Pricing

Pricing for business texting platforms always looks clean and simple at first glance. But when you start pulling it apart, what’s included, what’s missing, and what costs extra, you start to see the full story. Let’s break down what’s good (and not so good) about TextUs pricing before we get into how it compares against Emitrr.

Pros of TextUs Pricing

• Unlimited users included – Unlimited users are included, even at the base level. For businesses planning to add people as they grow, that’s one less thing to worry about.
  
• Clear entry-level pricing – The Essential plan is listed at $300 per month. You don’t have to jump through hoops or book a demo just to find out if it fits your budget.
  
• Solid core features at the base level – Two-way texting, simple campaigns, and reporting are included from day one. If you’re just looking for solid texting without fancy extras, it covers the bases.
  
• Advanced marketing tools on higher tiers – Automation, A/B texting, and better workflows kick in once you move up. It’s there when you’re ready for it (even if it’s behind a bigger paywall).
  
• Access to premium support options – Once you move to higher plans, you get premium support options. Helpful if texting is a key part of your customer communication and you can’t afford downtime.
  

Cons of TextUs Pricing

• Higher starting price than many competitors – $300 a month isn’t exactly entry-level. For small teams just starting out, it can feel like too much too soon.
  
• Add-on costs can add up quickly – Need extra texting volume? A dedicated number? 10DLC compliance? Those can easily start stacking up on top of your base rate.
  
• Essential plan feels limited for growing needs – If you want smarter automation or tighter CRM integrations, you’re forced to upgrade.
  
• Hidden volume limits – TextUs doesn’t make it obvious how much texting you get before you start getting hit with extra fees.
  
• Contract pressure is real – Some businesses report being pushed toward longer-term contracts to get better deals. Not great if you’re still testing the waters.
  
• Feels a little behind newer players – TextUs still focuses mainly on basic texting, while other platforms are moving into voice, AI, and multi-channel messaging without massive price jumps.
  
• Not ideal for small teams – If you only need a few users or don’t send a lot of texts, the $300 starting point feels hard to justify.
  
• Essential plan lacks advanced testing tools – A/B testing and advanced workflows are locked behind higher tiers features some competitors are offering at lower price points.

So, where does that leave businesses that want straightforward pricing without all the extra fees? That’s exactly the gap Emitrr is filling. Let’s take a look at how Emitrr approaches pricing and why it’s quickly becoming the better choice for teams who want more value.

Emitrr Pricing

Now that we’ve gone over the good and bad sides of TextUs, the next question’s obvious: is there something out there that gives you strong texting tools without the heavy costs and hidden fees? That’s where Emitrr steps in.

Emitrr was built for small and mid-sized businesses that need more than just simple texting. It’s for companies that want serious communication tools without getting stuck paying extra for every little thing or signing long-term contracts they might regret.

One thing that stands out right away with Emitrr is how simple they keep their pricing. There are no complicated tiers full of locked features. It’s built to be flexible, clear, and fair, so you know exactly what you’re getting without playing guessing games.

Instead of making you pay extra for essential features or limiting you based on the number of users you have, Emitrr keeps it easy. You only pay for the messages you actually send. Access to core features, adding more users, getting support, it’s all included. 

Emitrr breaks its plans down into three main options: Standard, Pro, and Enterprise. Let’s go through each one quickly.

Standard Plan

The Standard plan gives access to all the core messaging tools needed for day-to-day business communication. It’s best suited for small businesses or teams who want a full-featured texting platform without going overboard on cost. Everything from two-way texting to group chats, shared inboxes, and marketing campaigns is included here.

Pro Plan

The Pro plan is designed for teams who want more control and automation in their communication. It includes everything in the Standard plan, plus access to AI-powered tools like automated responses, message tuning, translation, and an AI rule engine. If your business handles a high volume of incoming messages or wants to reduce manual effort, this plan makes that easier.

Enterprise Plan

The Enterprise plan is built for large businesses or multi-location organizations with advanced needs. Instead of fitting into a one-size-fits-all package, this tier is fully customized. Pricing is built around your message volume, user requirements, and any specific tools or integrations your team needs. You’ll need to reach out to the Emitrr team to get a tailored quote.

Emitrr Pricing by Message Volume –

Below is a detailed view of how pricing scales depending on the number of text message credits you purchase each month. This allows teams to pick a level that matches their real-world usage, without paying for capacity they don’t need.

Number of message credits	Standard Price with 10DLC	Pro Price with 10 DLC
500	$45.00	$64.00
1000	$64.00	$94.00
2000	$94.00	$144.00
3000	$114.00	$164.00
5000	$165.00	$240.00
7500	$240.00	$374.00
10000	$315.00	$494.00
15000	$375.00	$574.00
20000	$415.00	$634.00
30000	$564.00	$864.00
40000	$664.00	$1,014.00
50000	$764.00	$1,174.00
100000	$1,415.00	$1,334.00

Note: 

• You only pay for what you use. This pricing is based on the number of messages that you want to send out per month. You can contact sales if you are a large enterprise and want a personalized quote based on your use case. 
• If you’re a healthcare business, then you need to pay an additional $200 fee that will give you access to all the advanced automation capabilities you require. 
• If your business needs AI functionality, upgrading from Standard to Pro activates tools like smart replies, tone suggestions, multilingual support, and intelligent routing via the AI rule engine.
• Enterprise users can discuss bulk messaging, special workflows, or integration support directly with Emitrr’s team to build a custom plan.

Key Features –

Emitrr gives businesses a full set of tools to handle conversations with customers without charging extra every time your team needs to do something basic. Here’s a closer look at the core features included across all plans:

• Shared SMS inbox – Your team sees every message in one place. If someone texts your business, it doesn’t go to one person’s phone it shows up in a shared inbox where any team member can pick it up. This avoids crossed wires and keeps replies fast and consistent.
• Two-way text messaging – You can carry out full conversations with customers through text, just like you would on a mobile phone, but it’s managed from your desktop or dashboard. Whether it’s answering questions or confirming times, it works the same way customers already text with friends or family.
• Group chat – When you need to talk to someone on your team, there’s no need to leave the platform. You can start a quick chat right there, without switching to another tool. S,o context is always clear.
• Webchat – The webchat tool turns visitors on your website into leads by letting them send messages that go straight into your text inbox. That way, the conversation doesn’t end when the person leaves your site. You can follow up by text and keep it going.
• Group text messaging – Need to reach a bunch of people at once? You can send a single message to a full list of contacts. You can send one message to a group, like a reminder or announcement, and each reply comes back as its own thread. That way, your team can handle responses one at a time, without everything getting mixed together.
• Chrome extension – If you’re already working in your browser, there’s no need to switch tabs or log into another system. Emitrr’s Chrome extension lets you send and reply to texts directly from the page you’re on. It’s quick, lightweight, and saves time when you just need to check a message or fire off a fast reply.
• Voicemail transcription – When a customer leaves a voicemail, Emitrr turns it into text so you don’t have to listen to the whole thing. It’s faster, easier to scan, and you can search old voicemails by keyword.
• VoIP – You can make and take calls right inside Emitrr. No need for separate phone lines or devices. Everything (texts, calls, voicemails) is handled from one spot. That makes it easier to keep track of who said what and when.
• SMS marketing – Need to send out a promotion, a reminder, or an alert? Emitrr lets you build and send campaigns right from the same place you handle customer service. You can also schedule messages and track how many people open or respond with sms marketing.
• Contact management – You can organize contacts with tags, notes, and history. That way, when a message comes in, your team knows exactly who they’re talking to and what the last interaction was about. No digging around or guessing.
• AI assistance –
  • Auto responses – You can set up responses that go out automatically based on what someone texts. For example, if a customer texts “cancel,” the system can send a quick confirmation without anyone having to reply manually.
  • Message translation – Instantly translate incoming and outgoing messages into multiple languages. Perfect for businesses working with diverse audiences, this feature removes language as a barrier to clear communication.
  • Message tuning – This tool helps you adjust the tone and clarity of your messages before sending. Whether you need to sound more professional, casual, or friendly, Emitrr can suggest edits to match the context.
  • AI rule engine – You can build rules that route incoming messages to the right person, add tags automatically, or send follow-ups after a certain amount of time. It’s useful for teams with high volume or multiple departments handling different types of messages.

How Emitrr Offers Better Value for Money as Compared to TextUs?

For business owners, it’s not just about choosing a tool that works; it’s about choosing one that makes sense financially and functionally. While both tools offer business texting, Emitrr is designed to give small and mid-sized teams more control, more tools, and fewer roadblocks, without the price tag creeping up each time you need to do more. That’s where Emitrr pulls ahead of TextUs. It delivers more for your money, plain and simple.

Here’s a breakdown of why Emitrr often makes more financial sense, especially for small and mid-sized teams:

Lower Barrier to Entry

Emitrr’s Standard plan typically starts around $79 to $99 per month, while TextUs begins at $300. That’s a big gap, especially if you’re a small business managing multiple tools already. You’re not sacrificing essential features at the lower price either, which makes Emitrr a smarter starting point.

Unlimited Users Without Hidden Fees

Both platforms offer unlimited users, but Emitrr includes that into even its most affordable plan without requiring a jump to a “premium” tier. This is a big win for businesses with growing teams, there’s no fear of price spikes just because you added a few new staff.

Advanced Features Without Paywalls

One of the biggest frustrations with TextUs is that features like automation and A/B testing are locked behind more expensive plans. Emitrr includes these tools from the beginning. Even in its Standard plan, you get access to workflows, smart automations, and features that other platforms treat as upgrades.

Clear, No-Surprises Pricing

Emitrr doesn’t make you hunt for information. Pricing is transparent and available right on their site, no demos, no discovery calls. Everything you need to know is right there, and that kind of openness builds trust (and saves time).

Usage-Based Billing That Feels Fair

Rather than charging a flat rate no matter what, Emitrr only charges you based on the number of messages you send. That means if your communication volume is low in a given month, your costs are too. It’s a usage-based model that feels more flexible and more aligned with how small businesses actually operate.

More Than Just Texting

Emitrr isn’t limited to SMS. It combines texting with web chat, voice drops, email campaigns, and even review generation all under one roof. If you’re tired of juggling multiple communication tools (and paying separately for each), Emitrr simplifies your workflow and saves money in the process.

Responsive Customer Support

With Emitrr, someone gets back to you fast. No forms. No waiting for someone to “create a ticket.” It’s usually chat or phone support from someone who knows the product. With Textus, the support response can depend on your business size and how much you’re paying.

Automation That Actually Saves You Time

Emitrr isn’t about sending one message at a time, it’s built to reduce the time you spend on repetitive tasks. You can set it up to handle things like review requests, appointment follow-ups, reminders, and missed call responses. Once it’s set, you don’t have to think about it again. That’s hours back every week for your team to focus on what matters.

Watch how Emitrr’s AI agent Sarah makes texting effortless for your business –

FAQs

Conclusion

TextUs has been around for a while, and it gets the basics right, but when you start looking closely at what you’re paying for, things get complicated. Between the higher starting cost and the features tucked behind unclear pricing, it’s not always the most cost-effective option, especially for teams that need more than just texting.

Emitrr takes a different route. It gives businesses access to advanced communication tools texting, voice, web chat, and automations, without the high barrier to entry or constant upsells. You pay for what you use, and you get a full platform that’s ready to grow with you.

If you’re exploring better ways to connect with customers and want a pricing model that actually makes sense, it’s worth seeing Emitrr in action.

Book a demo with Emitrr and get a clear look at how it fits your business, your team, and your budget.