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Introduction
Black Friday is just around the corner and is a great time to boost sales for your business. Since SMS has an open rate of 98%, we recommend sending all of these sales texts via SMS.
So, here are 50+ Black Friday sale templates that you can simply copy-paste, a few best strategies to create these messages, and the best texting tool using which you can send these Black Friday text messages in bulk to your customers.
Best Strategies to Create Black Friday Text Messages
Black Friday SMS marketing works best when it balances urgency, exclusivity, and personalization. Since texts are short and direct, your strategy should focus on grabbing attention instantly, driving action, and making customers feel like insiders. If you’re unsure how to optimize your campaign, partnering with a professional digital marketing agency can help you craft high-converting messages, segment audiences effectively, and schedule campaigns for maximum engagement.
- Build anticipation early: Send teasers and countdown messages before Black Friday to create excitement. A simple “3 days to go” text keeps your brand top of mind and builds curiosity.
- Offer VIP or early access: Reward your SMS subscribers or loyal customers with exclusive early deals. This creates a sense of privilege and helps you capture sales before the rush.
- Personalize messages: Use customer data like past purchases or browsing behavior to send relevant offers. Personalized texts feel more valuable and significantly boost conversions.
- Create urgency & scarcity: Highlight limited-time offers and low stock alerts. Phrases like “Ends tonight” or “Only 50 left” encourage instant action and reduce hesitation.
- Segment your audience: Break down your SMS list into groups such as frequent buyers, inactive customers, or product-category shoppers. Tailored texts resonate more and drive better engagement.
- Use strong calls-to-action: SMS gives you little space, so add a clear, clickable CTA like “Shop Now,” “Grab Your Deal,” or “Claim Offer” to drive customers straight to checkout.
- Time messages strategically: Send a mix of pre-sale teasers, live deal announcements, abandoned cart reminders, and last-chance alerts. This ensures multiple touchpoints without overwhelming customers.
Business Black Friday SMS Templates
1. Anticipation About Black Friday Sales
Build hype before the Black Friday sale officially starts using these SMS templates.
“Something BIG is coming… Black Friday deals drop soon! Stay tuned ”
“Get ready! Our biggest sale of the year goes live Nov 24. Mark your calendar ”
“Black Friday preview: Up to 70% OFF is on the way. Be first in line ”
“Countdown begins! Black Friday savings start in 3 days. Are you ready?”
2. Grant Early Access
Reward loyal or VIP customers with special access with this Black Friday SMS templates.
“VIP Access Unlocked: Shop Black Friday deals 24 hrs early! Don’t miss it ”
“Hey [First Name], you’ve earned early entry! Black Friday starts NOW just for you ”
“Early Bird Special: First 100 customers get extra 10% OFF on Black Friday prices. Shop ”
“Your exclusive pass is here! Black Friday deals go live for YOU before the crowd ”
3. Offer a Pre-Sale
Run a pre-Black Friday campaign to capture early buyers.
“Black Friday came early! Enjoy 40% OFF all items before the rush ”
“Pre-Sale LIVE: Beat the Black Friday madness with today-only discounts ”
“Start saving now! Pre-Black Friday deals available—shop smart, shop early ”
“Why wait? Black Friday Pre-Sale happening NOW. Save big today ”
4. Promote Black Friday Deals
The main campaign drive clicks and urgency.
“It’s HERE: 50% OFF sitewide Black Friday deal. Ends midnight! Shop ”
“Black Friday steals are live! Grab your favorites before they’re gone ”
“One day only! Our best Black Friday discounts are waiting ”
“Black Friday starts NOW! Save up to 70% on top picks ”
5. Abandoned Cart Reminders
Recover lost sales with a gentle nudge.
“Oops, you left something! Complete your Black Friday checkout & save extra 10% ”
“Hurry! Items in your cart are almost sold out. Grab them before Black Friday ends ”
“Forgot something? Your cart is waiting. Checkout now & don’t miss our Black Friday prices ”
“Still thinking? Secure your cart before midnight & unlock a free gift ”
6. Last-Chance Reminders
Create FOMO as the sale winds down. Here are last-chance Black Friday templates:
“Final Hours: Black Friday ends tonight! Last chance to save 50% ”
“Hurry! Your Black Friday discount expires in just a few hours. Shop now ”
“Last Call: Grab your Black Friday favorites before midnight strikes ”
“Don’t miss out! Black Friday savings disappear at 11:59 PM tonight ”
7. Black Friday Sale Extensions
Sometimes extending the sale brings another revenue boost. So, here are black friday template for sale extensions:
“Good news ! Due to high demand, we’re extending Black Friday through Sunday! Shop ”
“Missed Black Friday? You’ve got another chance—deals extended 24 hrs ”
“Black Friday isn’t over yet! Sale extended for one more day. Don’t wait ”
“By popular demand: Black Friday savings extended! Grab deals before they’re gone ”
8. Cyber Monday Transition
Bridge your Black Friday into Cyber Monday campaigns.
“Black Friday may be over, but Cyber Monday is here! More deals await ”
“Cyber Monday LIVE: Extra 20% OFF everything online today only ”
“Don’t stop saving! Cyber Monday specials start NOW ”
“Missed Black Friday? Cyber Monday is your second chance at huge savings ”
Industry-Wise Black Friday SMS Templates
Here are concise, industry-specific Black Friday SMS templates for Pet Care Services, Home & Cleaning Services, and Retail Franchises, and more reflecting real-world use cases and proven examples.
1. Retail & eCommerce
Retail is the biggest Black Friday player. Whether you’re selling fashion, electronics, or local boutique items, SMS creates urgency and boosts sales.
“Black Friday Alert: 50% OFF storewide TODAY only! Shop now ”
‘Hurry! Your exclusive 40% discount ends at midnight. Use code: BFRI40 ”
“VIP Access! Early Black Friday deals are live 🎉 Grab them before anyone else ”
2. Healthcare & Wellness Clinics
Many clinics, dental offices, and spas offer discounted check-ups, wellness packages, or memberships during Black Friday.
“Black Friday Special: Get a dental cleaning + whitening for just $99 (save 40%)! Book today: ”
“Stay healthy this holiday season! Black Friday checkup packages now $49 Schedule here: ”
“Spa Black Friday Deal: 50% OFF massages this weekend only. Book now: ”
3. Real Estate
Realtors, property managers, and mortgage agents often run promotions on consultations, staging services, or rental discounts during Black Friday.
“Black Friday Bonus: Get $500 off closing costs when you sign this weekend! Call now: [phone]”
“Looking to move? This Black Friday only: First month’s rent FREE on select homes! Details ”
“Black Friday Deal: Free home valuation + $200 gift card when you book a showing by Monday. ”
4. Schools, Training Institutes & Online Courses
Education providers often run discounts on courses, tuition, or workshops during Black Friday.
“Black Friday Deal: Enroll in our coding bootcamp today & save 40%! Limited seats ”
“Upgrade your skills! This weekend only: 50% OFF all online courses. Enroll here: ”
“Black Friday Exclusive: Pay for 1 semester, get 1 course FREE! Register now: ”
5. Churches & Nonprofits
Most churches don’t “sell,” but some promote fundraisers, holiday events, or donation campaigns tied to Black Friday / Giving Tuesday.
“This Black Friday, give back. Join our Holiday Donation Drive & bless families in need Donate: ”
“Black Friday Event: Free community dinner + worship night. RSVP today ”
“Your gift matters! Double your donation impact this weekend. Every $1 = $2. Give here: ”
6. Pet Care Services
Pet care businesses use Black Friday SMS to promote grooming, wellness packages, and seasonal supplies for pets.
“Black Friday Special: Treat [Pet’s Name]! Book grooming now & get 20% OFF—holiday-ready in a flash! [Book Now]”
“Pet Wellness Black Friday: Book a check-up & get a free pet goodie basket. Limited spots—reserve today! [Reserve Here]”
“Unleash Savings! 25% off all pet care supplies today only. Pamper your pet: “
7. Home & Cleaning Services
Home service businesses use SMS for holiday cleaning promotions, bundled packages, and limited slots.
“Black Friday Cleaning Deal! Free power wash with every full-home package—prep your home for the holidays. Book now: [Book Now]”
“Car Detailing Special! Complimentary interior detailing with any full package, today only. [Schedule Now]”
“Holiday Ready! Book any cleaning service this weekend and get 20% OFF. Black Friday only—slots filling fast: [Book Now]”
8. Retail Franchises
Retail franchises leverage SMS for major sales, codes, flash deals, and event reminders.
“Black Friday starts NOW! Enjoy up to 50% OFF everything at [Store]. Shop before deals end: “
“VIP Access: Shop our Black Friday sale 6 hours early! Code BLKFRIDAY = extra 30% off today. “
“Final Hours! Black Friday deals end soon—grab your favorites before midnight: “
Which Text Messaging Platform Should you Choose for Sending Black Friday Messages?
Emitrr is one of the best AI-driven texting platforms that you can use to send Black Friday messages to your customers. Using Emitrr, you can launch one-time or recurring Black Friday SMS campaigns or send black friday text messages in bulk. You can even use AI to create more Black Friday message templates or reply to your customers with its help.
Emitrr is one of the most affordable SMS software and is even rated 5/5 for its exceptional customer service. To know more about the pricing and other details, book a demo with us today!
How to Send Business Black Friday Messages using Emitrr?
Have a look at this step-by-step guide on how to send SMS for Black Friday sales using the above SMS templates on Emitrr:
1. Login into Emitrr’s dashboard and go to “campaigns and then select text campaigns.”
2. Now click on the “create campaign” option.
3. A new page will open. Enter the campaign name and select the template option at the bottom of the box.
4. Now you will see the option to either choose a template or create a new one. Select “create template” option to create a new template.
5. Give a name to your template and paste the message in the box.
6. You can also select the “use a property” option appearing at the bottom, if you want to send customized messages to your customers. Once done, click on create & your template will be saved.
7. Next, select “Immediately” if you want to send the SMS instantly, or choose “Later” if you want to schedule the message campaign for later.
8. Now scroll down and click on Next. You will see a new page where you can upload the list of contacts to whom you wish to send the sales messages to.
9. Lastly, click on “Next” and then “Confirm and send” to send appointment reminder messages to multiple patients scheduled for the day.
Here’s a quick video guide on using templates on Emitrr:
Frequently Asked Questions
Announce your Black Friday sale with a multi-phase campaign: start with teasers and countdowns, then launch bold offers across email, SMS, and social media. Use urgent language, striking visuals, and relevant hashtags. During the sale, send reminders, last-chance alerts, and consider perks like free shipping or gifts.
Promote Black Friday deals with an early, ongoing plan: use SMS campaigns, eye-catching social posts with hashtags, targeted ads on Google and Facebook, and website banners or countdown timers. Drive excitement and urgency with bundles, free gifts, early access, and limited-time “Deal of the Hour” offers.
You can use a bulk texting app like Emitrr to send Black Friday messages in bulk or to run any kind of sales campaigns. Emitrr is affordable, AI-powered, and super easy to use when it comes to using a customer communication or marketing app.
Conclusion
Black Friday is a prime opportunity to connect with customers through SMS marketing, delivering timely, personal messages straight to their phones. Use these 50+ Black Friday SMS templates to engage at every stage, from building hype and offering VIP perks to sending cart reminders and urgent last-chance alerts using a texting software like Emitrr.
Book a demo with Emitrr today to see how you can launch and manage your SMS campaigns with ease.