Thryv Pricing: Plans, Costs, Features, and Alternatives

Introduction to Thryv Pricing

Thryv is an all-in-one business management software designed to help small and medium businesses manage customer relationships, marketing, appointments, and payments from one platform. It combines CRM, email, and SMS marketing, online scheduling, invoicing, and payment processing into a single ecosystem.

Due to its wide feature set, Thryv has become popular among service-based businesses such as local service providers, healthcare practices, and professional firms looking to streamline daily operations.

However, before choosing any business software, it is important to clearly understand pricing structures, feature limitations, and long-term costs. Many platforms appear affordable at first, but become expensive as your business scales.

This is where alternatives like Emitrr come into the picture. Emitrr offers similar core capabilities with more flexible pricing and fewer hidden costs, making it worth evaluating alongside Thryv.

Thryv Pricing

Thryv pricing is structured across multiple tiers, designed to cater to businesses at different growth stages. While exact pricing may vary based on region and contract terms, the commonly offered plans include:

• Kickstart Plan (10% Savings): Starting at $646 per month, the Kickstart plan focuses on online visibility through local listings, a professionally designed website, social media and review management, call tracking, competitor tracking, and managed ads. It suits businesses prioritizing marketing without CRM or sales automation.
• Ignite Plan (15% Savings): Priced from $881 per month, the Ignite plan combines marketing with CRM and sales tools. It includes lead tracking, email campaigns, invoicing, online booking, smart follow-ups, client portals, and reporting dashboards, making it ideal for businesses managing both marketing and customer relationships.
• Accelerate Plan (20% Savings): Starting at $1,475 per month, the Accelerate plan adds advanced growth features, including higher ad budgets and done-for-you SEO. Businesses benefit from keyword strategy, site optimization, increased reach, and performance dashboards, making it suitable for scaling operations and long-term growth.

Thryv Pricing vs Emitrr Pricing: A Comparison

Understanding the pricing structure of business software is critical because the true cost goes far beyond the advertised monthly fee. Businesses must evaluate what features are included at each pricing tier, how easily the platform scales as operations grow, and whether essential tools are locked behind higher-priced plans. Contract terms, upgrade requirements, and add-on charges can significantly impact long-term affordability. Comparing Thryv pricing with Emitrr pricing helps businesses assess flexibility, transparency, and overall value, ensuring the chosen platform supports growth without unexpected expenses or costly commitments that strain budgets over time.

Pros and Cons of Thryv Pricing

Pros of Thryv Pricing

• Comprehensive all-in-one business solution: Thryv combines CRM, marketing, scheduling, payments, and reporting into one platform, reducing the need for multiple tools and helping businesses manage operations more efficiently.
• Multiple plans for different business sizes: Thryv pricing plans are structured to support businesses at various growth stages, allowing companies to choose a plan that aligns with their current needs and budget.
• Integrated CRM and marketing tools: The platform integrates CRM with email, SMS appointment reminder, and digital marketing tools, enabling businesses to manage customer relationships and marketing campaigns from a single dashboard.
• Optional add-ons for advanced needs: Thryv offers paid add-ons for advertising, analytics, and integrations, allowing businesses to enhance functionality as requirements grow, though this may increase overall costs.

Cons of Thryv Pricing

• Can be expensive for startups and small teams: The starting price and required upgrades can be costly for early-stage businesses, making Thryv less accessible for startups with limited budgets.
• Advanced features restricted to higher tiers: Many essential features such as automation, SEO, and advanced analytics are only available in higher-priced plans, increasing long-term expenses.
• Limited flexibility in customizing plans: Thryv pricing plans offer limited customization, which may force businesses to pay for features they do not need to access required tools.
• Add-ons can significantly increase total Thryv cost: Additional charges for users, messaging, ads, and integrations can quickly raise the overall Thryv cost beyond the base subscription price.

Emitrr Pricing

Emitrr offers transparent, usage-based pricing designed for growing service-based businesses that need predictable monthly costs. Its plans focus on essential communication, automation, and CRM capabilities without forcing businesses into expensive upgrades or long-term contracts.

• Standard Plan ($20 per user/month): The Standard Plan is ideal for wellness clinics and small to mid-sized practices. It includes HIPAA-compliant appointment scheduling, automated reminders, and secure two-way texting, enabling reliable  patient communication while maintaining regulatory compliance and operational efficiency.
• Professional Plan ($35 per user/month): The Professional Plan is built for larger practices that require advanced automation and data insights. In addition to Standard features, it offers AI-powered triage, advanced analytics, and deeper workflow automation to support higher volumes and more complex operational needs.

Emitrr is particularly attractive for healthcare and service-based businesses that depend heavily on secure communication, reminders, and intelligent automation to improve engagement and reduce no-shows.

Want to learn how to manage all your customer conversations in one place using Emitrr? Watch this step-by-step video:

How Emitrr Offers Better Value for Money Compared to Thryv?

Emitrr delivers stronger value by offering essential automation, communication, and CRM features at a significantly lower cost than Thryv, helping businesses scale efficiently without paying extra for basic functionality or upgrading to expensive tiers.

More automation features at a lower monthly price

Emitrr includes sms appointment reminders, automated follow-ups, workflow automation, and secure messaging in its base plans, whereas similar automation features in Thryv are typically available only in higher-priced subscriptions.

User-friendly interface with minimal learning curve

Emitrr is designed with simplicity in mind, enabling teams to onboard quickly and use core features without extensive training, while Thryv’s broader feature set can require more time and effort to master.

Responsive and reliable customer support

Emitrr provides accessible and responsive customer support, helping businesses resolve issues quickly, whereas support access and priority in Thryv may depend on higher-tier plans or additional service costs.

Strong integrations for messaging, CRM, and workflows

Emitrr offers seamless integrations for communication, CRM, and workflow automation, allowing businesses to connect tools easily without expensive add-ons, while Thryv often requires upgrades to unlock similar integration capabilities.

Watch this quick video to see how Emitrr’s AI agent Sarah makes texting effortless –

FAQs

Conclusion

Thryv pricing delivers a comprehensive all-in-one solution for businesses that need marketing, CRM, and operational tools in one platform, but costs can rise quickly as advanced features become necessary. Its structured plans are better suited for established businesses with larger budgets. For small and medium businesses prioritizing affordability, flexibility, and transparent pricing, 

Emitrr offers a strong alternative by providing essential automation, secure communication, and scalable features without added complexity or unexpected costs.