Attentive Pricing Explained: Costs, Contracts & Value

Introduction

If you’re exploring SMS marketing seriously, you’ve probably heard of Attentive. It’s a popular choice for enterprise-level texting, known for its advanced automation, targeting capabilities, and in-depth analytics. However, when it comes to Attentive pricing, transparency isn’t its strong suit.

Here’s everything you need to know, broken down clearly and designed to help you decide if Attentive SMS pricing makes sense for your business.

Attentive Pricing

Before diving into contracts or campaigns, it’s important to understand what you’re actually paying for. Attentive’s pricing structure includes a few key components that make up your monthly and usage costs. Here’s a breakdown of what you can typically expect when it comes to the core costs of using Attentive.

Attentive’s Minimum Spend and Contract Terms: 

As we know, unlike Emitrr, Attentive’s pricing model is contract-based. So, let’s take a closer look at the specifics of those contractual commitments.

Attentive requires businesses to commit to a minimum spend over a set contract period. While this setup works well for larger brands with consistent messaging needs, it might feel restrictive for smaller or growing teams.

Contact Requirement	Typical Range
Minimum Quarterly Spend	$2,000 – $3,000
Contract Duration	6 to 12 months minimum

Even if your usage falls below the minimum, you’ll still be billed for the full committed amount. This is important to consider if your messaging volume fluctuates month to month.

Key Features of Attentive’s Pricing Model: 

The platform fee and messaging charges come bundled with enterprise-grade tools:

• Advanced audience segmentation
• Trigger-based automation (e.g., abandoned cart, re-engagement)
• Real-time SMS and email analytics
• Seamless integrations with Shopify, Salesforce, Klaviyo, and more
• AI-driven optimization for timing, copy, and targeting
• Dedicated onboarding and customer success manager

Attentive Pricing vs Emitrr Pricing: A Comparison

Now let’s dive directly into the pros and cons of Attentive Pricing: 

Attentive’s Pricing Pros

• Bundled Enterprise Features: Attentive’s pricing includes high-end features like audience segmentation, trigger-based automation, and in-depth analytics, without charging for each one separately.
• High-Volume Efficiency: For brands sending large volumes of texts, the per-message rate can become more cost-effective over time, making it suitable for scaling outreach.
• Dedicated Service with Cost: The pricing includes onboarding support and account management, which adds value, especially for brands needing hands-on guidance from the start.
• Customizable Contracts: Though contract-based, Attentive offers some flexibility in structuring agreements based on business goals and projected messaging volume.
• All-in-One Channel Savings: By bundling SMS and email tools into one platform, Attentive can reduce the need for multiple providers, streamlining costs across communication channels.

Attentive’s Pricing Cons

• High minimum spend: With a $2,000–$3,000 quarterly commitment, it’s not the most budget-friendly option for small businesses or teams just starting out.
• Long-term contracts: You’re locked into 6- to 12-month agreements, even if your needs change or your usage drops.
• No public pricing tiers: Because everything is custom-quoted, it’s hard to know upfront what you’ll actually pay without going through sales.
• Limited flexibility: Unlike platforms with pay-as-you-go models, you can’t scale usage up or down as freely without affecting your billing.

Emitrr Pricing

While Attentive’s pricing can feel a bit vague, Emitrr keeps things simple and transparent. If you’re looking for clear costs upfront, here’s exactly what Emitrr offers to help you make an informed choice:

Name of the Plan	Price if Paid Monthly	Price if Paid Annually
Standard	$45 per month	$495 annually
Pro	$64 per month	$704 annually

Note: 

• You only pay for what you use. This pricing is based on the number of messages that you want to send out per month. You can contact sales if you are a large enterprise and want a personalized quote based on your use case. 
• If you’re a healthcare business, then you need to pay an additional $200 fee that will give you access to all the advanced automation capabilities you require. 
• If you require AI capabilities, you can upgrade from the Standard to the Pro plan. 

Key features

Let’s understand the deep functional features of Emitrr that make it the best SMS marketing platform: 

AI-Powered Productivity Tools

AI is reshaping SMS marketing in powerful ways. Here’s a closer look at the features driving this transformation:

• Auto Responses: Emitrr’s AI-driven auto responses let you instantly reply to frequent messages, reducing manual work and improving responsiveness.
• Message Translation: With built-in message translation, you can communicate with non-English-speaking customers smoothly using real-time AI support.
• Message Tuning: The message tuning feature refines your text for tone, clarity, and effectiveness, perfect for customer-facing messaging.
• AI Rule Engine: Use the AI rule engine to automate actions based on smart triggers, keeping your communication flow hands-free and efficient.

Texting Features

• Webchat Widget: With Emitrr’s webchat widget, you can allow visitors to start a live chat directly from your website, giving them instant access to help or information without needing to call or email.
• Bulk Messaging: Emitrr’s mass texting feature lets you communicate appointment changes, service updates, or announcements to all your contacts at once, perfect for reaching patients or customers efficiently.
• Chrome Extension: The Chrome extension makes it easy to use Emitrr right from your browser. You can manage calls, texts, and updates without switching between tabs or platforms.
• Voicemail Transcription: With voicemail transcription software, you’ll get a clear summary of each message, helping you save time and respond faster, no more listening to every second of a long voicemail.
• Shared SMS Inbox: The shared SMS inbox allows your whole team to collaborate on customer conversations. You can assign chats, add internal notes, and manage replies together.
• Two-Way Text Messaging: Emitrr supports two-way text messaging, so your patients or clients can reply directly to messages, creating better engagement and a more natural flow of communication.
• Group Chat Functionality: Launch a group chat to communicate with multiple contacts at once. Each participant can respond publicly or privately based on the context.
• VoIP Calling System: Emitrr’s VoIP system helps you reduce costs and improve call handling with features like call routing, call queuing, call transfers, and call recording.
• SMS Marketing Tools: Run effective campaigns using Emitrr’s SMS marketing tools, including drip campaigns, customizable templates, and scheduled messages, tailored for healthcare and service-based businesses.
• Contact Management: Keep your contact list organized with Emitrr’s contact management tools. You can import/export data easily and sync with over 500 external tools for a seamless workflow.

Reputation & Review Management Features

• Automated Review Requests: With automated review requests, Emitrr sends follow-up messages after each interaction, helping you gather reviews effortlessly.
• CRM Integration: Through CRM integration, Emitrr syncs contact details and conversation history for more personalized and data-rich customer communication.
• Review Response Inbox: The review response inbox centralizes all feedback so you can respond quickly and maintain a consistent brand voice.
• Reputation Monitoring: Stay ahead with real-time online reputation monitoring, tracking reviews across major platforms to manage your online image.
• Auto Review Replies: The automated review response feature lets you craft pre-set replies to maintain engagement without added effort.
• Review Analytics: Use review analytics to uncover patterns in customer sentiment and track how your brand is being perceived over time.
• Customer Feedback Tools: Collect useful insights with customer feedback tools like surveys and quick-response forms to guide your service improvements.

Customer Engagement & Retention Tools

• Automated Reminders: Reduce missed appointments and keep everyone on schedule with automated reminders for payments, bookings, or important events.
• Live Chat: Offer instant support through live chat, allowing customers to connect in real time and get the help they need right away.
• Competitive Benchmarking: Compare your reviews and reputation to competitors’, identifying areas where you excel or need improvement.
• No-Show Follow-Ups: The no-show follow-up feature automatically reaches out to customers who missed appointments, helping you recover lost opportunities.

How does Emitrr offer better value for money as compared to Attentive?

When comparing Emitrr to Attentive, the difference in value becomes crystal clear, especially for growing businesses that want powerful features without the burden of heavy contracts or unpredictable costs. Here’s Attentive vs Emitrr pricing breakdown in terms of offering better value and features: 

Transparent Pricing

Emitrr keeps it simple with clear, upfront pricing. What you see is what you pay, no confusing rate breakdowns or surprise fees. Meanwhile, Attentive’s pricing is quote-based and often includes separate charges for platform access, message volume, short codes, and carrier fees, making it harder to plan your budget confidently.

No Minimum Commitments or Long-Term Contracts

Emitrr gives you complete flexibility. You’re not tied into quarterly minimum spends or 12-month contracts. Whether your usage is high or low, you only pay for what you need. In contrast, Attentive typically requires a quarterly spend of $2,000–$3,000, along with contract commitments, which can be overkill for smaller or seasonal businesses.

Constant Innovation with AI

Emitrr invests heavily in making automation accessible. From AI-generated SMS to multilingual message support and smart follow-ups, you’re not just getting a messaging platform; you’re getting a tech-driven assistant that lightens your team’s workload.

All-in-One Features Without Add-Ons

Emitrr offers a comprehensive suite of features, including VoIP, SMS marketing, review automation, AI tools, and CRM integrations, without charging separately for each. With Attentive, you may need to upgrade or negotiate a custom tier to access similar capabilities, which increases the total cost.

Built for Small Teams, Not Just Enterprises

Emitrr is designed for businesses that don’t have large marketing departments. Its intuitive dashboard, quick onboarding, and responsive support make it easy to get started and scale at your pace. Attentive, while robust, can feel overwhelming for teams that need speed and simplicity.

Lower Cost, Higher ROI

Emitrr’s pricing starts at a fraction of what Attentive charges, but still delivers enterprise-grade tools. You get smart automation, reliable communication features, and real-time support, all without burning through your marketing budget.

If you’re looking for more flexibility, faster ROI, and features that grow with you, Emitrr delivers more value for every dollar. It’s a modern communication solution for businesses that want to do more, without paying enterprise prices just to get started. Emitrr serves as one of the best alternatives to Attentive. 

Frequently Asked Questions

Conclusion

Attentive brings a lot to the table with its advanced automation, segmentation, and marketing tools, but its pricing structure isn’t for everyone. With high minimum spends and long-term contracts, it’s built for large brands with big budgets and high-volume messaging needs.

For any scale of business or anyone who values flexibility, Emitrr is a much easier and more affordable choice. You get all the essentials, VoIP calling, two-way texting, AI-powered automation, review management, CRM integrations, and more, without being tied down by complicated pricing or long contracts. It’s simple, transparent, and built for businesses that want real results without the overhead.

If you’re after a powerful communication solution that grows with you (and doesn’t break the bank), Emitrr offers real value and real peace of mind. Book a demo right away!