Author Archives: Shefali Jain

How to respond to a negative review? We know how important it is for businesses to collect reviews. If anything, the process of gathering reviews in itself is a tedious task.   The tricky part is that while customers are quick to write … Read More

Introduction  With a monthly active user base of 9.21 billion, Facebook remains one of the top social media platforms across the globe. This platform is not just for individuals to connect but is also for businesses to gain new customers … Read More

Introduction Remember the last time you looked up a business online? You probably wanted to visit a restaurant or wanted to avail a certain service. What was the first thing you looked up? After getting the results of the desired … Read More

Introduction  Having a sound online presence has become an important prerequisite for businesses across the world, irrespective of their size and offerings. Considering that the digital age has blurred boundaries, businesses are tapping the huge market online to acquire customers, … Read More

How to leave a google review? While navigating the internet for everything from information to purchases, what users look for is authenticity. How authentic is the information provided by this article, for instance? Or how authentic is this thing that … Read More

Introduction to deleting a google review Google reviews constitute an important part of any business’s brand reputation strategy as it is these reviews that act as a bridge between businesses and potential customers.  When a person searches for a particular product or … Read More

Introduction  You have created a product or service, launched it in the market, and onboarded customers who have used it. What next? As a business, at every stage of your journey, it’s extremely important to listen to your customers otherwise … Read More

If you ever received bad reviews in your business, you will know that they often have repercussions. Recurrent bad reviews have the power to impact one’s business reputation negatively. People often look up health reviews before visiting the clinic. If … Read More

Introduction to Fake Google Reviews  Fake google reviews are those reviews which are usually left by people who have not really engaged with your business these could be competitors with malicious intent OR an honest mistake by someone due to … Read More

What are Google Reviews? If you want to visit a restaurant or are looking to avail a service what do you usually do? You go online and do a local search or search on Google Maps, right?  What Google shows … Read More