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Introduction to Vagaro Pricing
Wondering how much does Vagaro cost and most importantly, if it is a good value for money? We got you!
Vagaro is a popular online scheduling platform that enables salon, spa, or fitness professionals to manage their online bookings seamlessly. Whether you are a solo service provider or own a multi-location unit, this tool can cater to you. But is it the best online scheduling tool out there?
In this guide, we will break down the complete Vagaro pricing model, the features it offers, and recommend a cheaper alternative to Vagaro.
Vagaro Pricing
Vagaro pricing plans start at $23.99 per month for one bookable calendar and go up to $83.99 per month for 7 or more bookable calendars. Here’s a complete breakdown of Vagaro monthly costs and plans:
| Number of bookable calendars | Price |
| 1 | $23.99 per month |
| 2 | $33.99 per month |
| 3 | $43.99 per month |
| 4 | $53.99 per month |
| 5 | $63.99 per month |
| 6 | $73.99 per month |
| 7 | $83.99 per month |
If you run in multiple locations, then you can get a custom quote as well. The platform also offers a 30-day free trial, allowing you to test the product before buying it.
Additionally, irrespective of the plan you choose, you get access to the following features:
- Free transfer of all your data from any software
- Customizable calendar with waitlist & resource management
- Free listing with unlimited daily deals and bookings on the Vagaro Marketplace
- Automated notifications & appointment reminders
- Online booking on Vagaro, Instagram, Facebook & Apple Maps
- Business & employee booking widget
- Advanced reporting to run your business
- Create & manage customer loyalty programs
- 1,000 free email marketing messages to send each month
- Create, send, & manage invoices
- Sell memberships, packages, & gift certificates
- 24/7 Live phone, email & chat support with free training
Vagaro Add-ons
Along with the fixed pricing plans, here are a couple of Vagaro add-ons you can opt for:
| Add-on | Cost |
| Payments | Starts at 2.2% |
| Text marketing | $20/mo |
| Email marketing | Free to start |
| Forms | $10/mo |
| Online shopping cart | $10/mo |
| Easy-to-use website builder | $20/mo |
| Integrations | $40/mo |
| Xero integrations | $30/mo |
| Vagaro drive for storage | Starts at $10/mo |
| Live streams for online classes & consultations | $10/mo |
| Check-in app | $10/mo |
| Get featured | $10/mo |
| Branded app | $100/mo |
| Payroll | 34/mo + $5/employee |
| QuickBooks integration | $10/mo |
Vagaro is a well-rounded appointment scheduling and business management platform that is best suited for spas, fitness studios, salons, and wellness centers. Its well-tiered pricing structure makes it accessible to both solo practitioners and large teams. Each plan offers features like appointment reminders, waitlist management, marketplace visibility, etc, which makes it a great choice for businesses that rely on promotions and client scheduling.
However, other essential features such as text marketing, payments, integrations, etc., come with additional cost. And as you add more calendars or team members, the overall price can rise quickly. While Vagaro delivers convenience and industry-specific features, it may feel restrictive or expensive for multi-location or healthcare practices that need advanced automation, HIPAA compliance, or bundled communication tools.
Vagaro Pricing vs Emitrr Pricing: A Comparison
Compared to Vagaro, Emitrr offers far better value for busy salons, spas, gyms, and wellness centers looking for an affordable yet powerful scheduling solution. While Vagaro’s pricing increases with every added calendar and requires multiple paid add-ons for text marketing, forms, and integrations, Emitrr keeps things simple with a flat, all-inclusive plan starting at just $20 per user per month. Every plan includes AI-powered automation that can handle appointment booking, rescheduling, and confirmations 24/7 so your business stays productive even after hours. You can also manage two-way texting, online forms, and client follow-ups from a single platform without juggling multiple tools or hidden costs.
In short, while Vagaro is great for basic scheduling, Emitrr helps wellness businesses do more with less, that is, automate client communication, stay fully booked, and deliver a seamless experience without paying extra for every feature.
Pros and Cons of Vagaro Pricing
Let’s take a look at the pros and cons of Vagaro cost, so that you have better clarity:
Pros of Vagaro Pricing
- Free trial: Vagaro offers a 30-day free trial, which allows you to try the tool before fully committing to it.
- All-in-one platform: Vagaro offers tools for scheduling, booking, POS, and marketing under one roof, which is essential for businesses like spas, gyms, etc.
- Flexible calendar-based pricing: You pay only for the number of bookable staff calendars you need, which can work well for solo practitioners or small teams
- Free marketplace listing: Businesses get visibility via Vagaro Marketplace, which can help with client discovery.
- Built-in loyalty management: Helps retain customers and boost repeat visits.
Cons of Vagaro Pricing
- Pricing scales up quickly with team size: Vagaro’s monthly cost jump from $23.99 for 1 calendar to $83.99 for 7 calendars means costs rise steeplyquickly as your business grows.
- Essential tools are locked behind add-ons: Text marketing ($20/mo), forms ($10/mo), online cart ($10/mo), website builder ($20/mo), and integrations ($30–40/mo) are all essential features and can easily add $100–150/month to your total spend.
- Fragmented costs: Instead of one consolidated subscription, Vagaro offers several micro-subscriptions, which complicates budgeting.
- Limited features: While Vagaro offers appointment reminders and notifications, it lacks advanced 2-way texting, AI automation, and HIPAA-compliant communication that healthcare and service businesses need.
Emitrr Pricing
Emitrr is a low-cost alternative to Vagaro, offering you two clear scheduling plans to choose from, Standard and Pro. Both options are designed to streamline your booking process, drive more appointments, and reduce manual work. But if your workflow demands rock-solid compliance, fewer no-shows, and a smarter way to drive customer feedback and repeat appointments, the Pro plan delivers strong value.
| Plan Type | Monthly Price | Annual Price |
| Standard | $20 | $15 |
| Pro | $30 | $20 |
Emitrr Features:
- Self-Booking (Online Appointment & Schedule Booking): Self-scheduling is a type of appointment method where clients can book their own appointments directly into your calendar, so that you never risk missing any important calls and tasks.
- AI-Powered Scheduling Assistant: A chatbot that can manage scheduling chats, such as booking, rescheduling, and listing appointments. 24/7.
- Automated Recall & Follow-up: Automatically nudge past customers to schedule their next appointment, and send post-appointment surveys or feedback requests.
- Two-Way Business Texting: Allows secure, personal, and instant text communication with clients.
- Online Intake Forms: Collect vital service recipient or client information and waivers before the appointment.
- Group Appointments/Class Reservation: Enable businesses to offer services requiring multiple participants, such as group classes or group service sessions.
- HIPAA-Compliant Platform: Provide HIPAA-compliant scheduling and intake workflows and signs BAAs, ideal for healthcare providers.
- Multi-site Scheduling: Coordinate appointments across all office locations or branches with a single application.
- Branded Booking Pages / Custom Scheduling Links: Share an elegant booking page with your logo, colors, and services.
- Metrics & Reporting: Monitor important data such as no-shows, cancellations, utilization rates, and communication ROI.
How Emitrr Offers Better Value for Money as Compared to Vagaro?
Here are a few more reasons why we think Emitrr offers a better value for money compared to Vagaro:
Better value for money
While Vagaro is best suited for small to mid-sized salons, spas, and fitness studios that rely on appointments and need an all-in-one system for scheduling, billing, and basic client engagement. Emitrr offers better value for money by offering AI-powered 24/7 scheduling, customization, HIPAA compliance, single and group bookings, etc., which Vagaro lacks or offers as an add-on.
AI-powered scheduling
You can implement Emitrr’s AI that manages and books appointments after hours or simply set it up to answer after-hours queries. The AI can ask relevant questions and book an appointment that goes right into your calendar. Existing clients confirm, reschedule, or join waitlists via SMS without calling in.
Easy integration with CRM software & calendars
Emitrr seamlessly connects with over 500 tools and software such as Hubspot, Mailchimp, Asana, Google Calendar, Calendly, etc., ensuring that your customer data syncs effortlessly and your business operations run smoothly without interruption.
Unparalleled customer support
Emitrr boasts a perfect 5/5 rating on Capterra for its customer support, highlighting our commitment to exceptional customer support. With Emitrr, you’ll never feel stranded; our support team is available 24/7, ensuring you receive prompt and effective solutions to any challenges you may encounter.
Pay for what you choose
If you’re hesitant to pay for features you don’t use, we’ve got you covered. Simply reach out to Emitrr’s team to create a customized package that includes only the essential features for your business, ensuring you only pay for what you truly need.
AI-driven SMS and messaging
If you also want to be able to communicate with your clients, or simply send them reminders, etc, then Emitrr goes a step further with AI-powered messaging that automates responses, follows up with customers, and manages bulk messaging efficiently..
Here’s a quick video showing what all you can do with Emitrr’s AI SMS agent:
FAQs
Vagaro’s pricing plans start at $23.99 per month for one bookable calendar and go up to $83.99 per month for 7 or more bookable calendars.
Expensive essential add-ons like integration, text marketing, etc. Lack of features like AI automation, two-way texting, etc., are some of the disadvantages of Vagaro.
Emitrr is a way better alternative to Vagaro in terms of the price, features, and value for money it offers. You should use Emitrr if you want both scheduling and proactive client engagement in a more integrated, automated way, and want a predictable pricing model.
Yes, Vagaro offers a free trial for 30 days before you choose to sign up for their paid plans.
Yes, Vagaro is a bit overpriced, especially for businesses that offer multi-location or multiple calendars and need add-ons like branded app, check-ins, forms, etc.
Conclusion
After looking at Vagaro’s pricing and features in detail, we can confirm that you should choose it only if you are looking for a tool that is solid for scheduling + POS + basic booking needs.
For businesses focused on growth, communication, and reducing no-shows, Emitrr is a very strong alternative and may even save money in the medium-to-long run, despite what looks like a comparable base price. Book a free demo with us today to know more.