Zipwhip Pricing: A Complete Guide for Businesses 

Introduction to Zipwhip Pricing

Zipwhip was a popular choice for business texting in North America, offering companies the ability to text-enable their existing landline, VoIP, or toll-free phone number. By bringing business SMS to the table from the beginning, Zipwhip gave businesses a means of directly communicating with customers on a channel that they already knew how to use and were comfortable using.

Frequently used by businesses in appointment-based, scheduled businesses and professional services, Zipwhip messaging was the go-to solution for customer service by SMS, appointment reminders and confirmations, notifications and alerts, as well as marketing outreach and mass texting programs. As Zipwhip connected directly to businesses’ existing phone numbers, it found its way into the hands of a lot of small and mid-sized businesses (including franchises) and enterprise service organizations that wanted to get people texting without drastically changing their core phone infrastructure.

It’s more important than ever to understand Zipwhip pricing so that businesses can evaluate the total cost of being on the platform and adjust accordingly in light of Zipwhip shutting down. Many organizations are now evaluating alternative solutions that offer similar texting capabilities with greater flexibility and long-term reliability. 

This guide breaks down Zipwhip’s pricing structure, its real cost, compares it to Emitrr pricing, and helps businesses in deciding when they require a Zipwhip alternative.

Zipwhip Pricing

Before its closure, Zipwhip utilized a tiered, usage-based pricing structure that included certain monthly subscription and per-message fees. Although the basic plans seemed inexpensive at first glance, total costs frequently rose with a company’s volume of texting.

Zipwhip Pricing Plans (Before Shutdown)

Three core plans Zipwhip commonly had three primary plans, each suited for a different stage of business growth.

Zipwhip Starter Plan

This plan was created for small businesses that had not yet adopted business texting. At the time, it offered a simple inbox for messaging, support for one business phone number, and capped monthly messages. Although it offered a quick way to begin texting customers, it was mostly good for low-volume usage.

Estimated cost:

~$35–$49 per month (messaging overages not included)

Limitations:

Automation features, mass texting, and advanced workflows were not part of the Starter Plan. Integrations were scant, and as businesses wanted to connect Zipwhip with CRMs or other tools, it was a challenge.

Zipwhip Standard / Team Plan

The Standard or Team Plan was designed for businesses managing more customer conversations than the Starter and that have more than one team member. It provided a shared multi-user inbox in addition to group messaging and reusable message templates, which facilitated collaboration for support or sales teams.

Estimated cost:

~$75–$125 per month

What increased the Zipwhip cost here:

The pricing would normally change to more per user, higher SMS or MMS volume, additional phone numbers, and/or increased throughput. In a month when the system was used more but not excessively, expenses could be markedly different.

Zipwhip Enterprise Plan

For larger organizations with the Enterprise plan, we built specifically for franchises, multi-location businesses, and bigger companies with more advanced communication needs. Pricing was bespoke but typically involved API access and CRM integrations for more complex workflows and larger message volumes.

Estimated Zipwhip pricing:

Custom quoting. Often this ends up being several hundred dollars per month, depending on scale and exact needs.

Additional Zipwhip Costs & Add-ons

While Zipwhip advertised “simple pricing,” the cost of the tool typically ballooned due to per-message SMS and MMS fees, carrier throughput fees, additional inbox users, dedicated short codes, API access, or mandatory compliance or carrier registration fees. For companies growing customer communication, this usage-based model also tended to make Zipwhip pricing more unpredictable as volume changed.

Zipwhip Pricing vs. Emitrr Pricing: A Comparison

Why does understanding the pricing structure matter? Because for many businesses, the Zipwhip cost was just the “tip of the iceberg.” While the base plans looked cheap, the limitations on users and features often forced growing companies to upgrade prematurely.

Emitrr, on the other hand, provides a more straightforward, value-added tiering system and doesn’t just replace Zipwhip messaging but actually enhances your entire communication stack to include VoIP / calling, reviews, and AI automation.

Pros and Cons of Zipwhip Pricing

Pros of Zipwhip Pricing:

• Low Entry Level: Solo entrepreneurs with low Zipwhip SMS volume found the $19/month Starter plan to be a good fit.
• Simple Tiers: With just three main options, it was simple to figure out in which bucket you belonged.
• Unlimited Texting: The $49 plan provided peace of mind for businesses sending a lot of 1:1 texts with overage fees.

Cons of Zipwhip Pricing

• Per-User Caps: The “Unlimited” plan was limited to 3 users. If you added a 4th member of staff, you had to upgrade to the $99/month plan —a 100% cost jump for a single seat.
• Lack of Advanced Features: You were paying strictly for Zipwhip text messaging. Features like calling (VoIP), reputation management, or web chat were not included, meaning you had to pay for separate software tools for those needs.
• Mass Text Policy:  Zipwhip mass text capabilities were often limited or flagged for spam more aggressively compared to modern carriers, restricting true marketing ROI.
• No Innovation: In the years before Zipwhip went bankrupt, the pricing didn’t change, and feature innovation was nonexistent.

Emitrr Pricing

Emitrr markets itself not only as a Zipwhip alternative but as a full-fledged customer engagement platform. Prices may vary according to custom requirements, although Emitrr typically rolls out flexible plans that can grow along.

Standard Plan:

• Starts around ~$25 – $30 per user/month.
• Includes: Two-way texting, VoIP (calling), missed call text-back, and review management.

Professional Plan

• Around ~$45 – $50 per user/month.
• Includes: Advanced automations, schedule-based texting, and deeper EHR/CRM integrations.

All-in-One Suite:

• A bundled approach (approx $149/month for a full practice suite).
• Includes: Unlimited users (in some packages), AI voice answering, comprehensive Zipwhip replacement features, and premium support.

How Emitrr Offers Better Value for Money as Compared to Zipwhip?

If you’re shopping for an alternative to Zipwhip, there’s probably a part of your brain still fixating on how to get the least expensive tool that only supports texting. But then Emitrr shows us that “value” is not the same as “lowest price.”

More Than Just Texting

The Zipwhip messaging was a point solution. You paid $49-$99 just to text. With Emitrr, for a similar or slightly higher investment, you get:

• VoIP Phone System: Replace your RingCentral or heavy phone bill.
• Reputation Management: Generate Google reviews automatically (a tool that usually costs $100+ alone).
• Web Chat: Capture leads from your website directly to SMS.
• Missed Call Text Back: Recover 25% of missed business instantly.

No “Per-User” Penalties

Zipwhip pricing punished you for growing. Moving from three to four users doubled your bill. Emitrr’s plans are designed for teams, ensuring your entire front desk can access the platform without arbitrary gatekeeping.

Superior Reliability & Support

One of the biggest complaints about Zipwhip near the end was the lack of support. Emitrr offers 24/7 live support, ensuring your Zipwhip SMS migration is seamless and your business never experiences downtime.

Advanced AI Capabilities

Zipwhip texting was manual. You had to type everything. Emitrr introduces AI automation, allowing you to schedule appointment reminders, answer FAQs automatically, and even handle calls when you are away. This saves hours of staff labor, effectively paying for the software itself.

Frequently Asked Questions

Conclusion

Even though the days of Zipwhip pricing are gone, the importance of dependable business texting is higher than ever. While Zipwhip’s going away is a big change, it’s also an opportunity for your business to level up.

Hanging onto a legacy tool (or dumbed-down Zipwhip competitor that restricts your potential) is taking a step backward. Emitrr is the future-proof platform that combines all of your Zipwhip texting, calling, and customer engagement in one powerful, affordable dashboard.

Don’t simply replace Zipwhip; transform your entire business’s communication game plan with Emitrr. Schedule a demo today.