Introduction to SMS in Chiropractic Practices
Texting is one of the easiest yet fastest methods of communication out there. SMS open rates can be as high as 98%, with most messages being opened within 3 minutes of receiving them. According to the Journal of Medical Internet Research, Text message reminders can reduce appointment no-shows by up to 40%. Automated SMS reminders reduced missed appointments by 27% in clinical trials. Moreover, about 77% found that texting helped patients do better overall.
For Chiropractic Practices, Texting can be used for sending, confirming, scheduling and rescheduling appointments, sending automated reminders and streamlining workflows. This also helps in reducing the workload of the administrative staff, as now they have less paperwork at the front desk and can focus more on taking care of patients by doing patient assessment, pain management, and quality chiropractic care.
To save time, communicate effectively and send precise messages on time, here are some useful and easily downloadable SMS templates for you to communicate effectively with your patients. Check it out!
Free Downloadable SMS Templates for Chiropractic Practices
Let’s explore a variety of SMS templates for Chiropractic Practices you can send to your patients:
Appointment Reminder Texts
Appointment reminders make sure that your patients don’t forget their upcoming visits. These simple texts help reduce no-shows and improve patient engagement. They are essential for keeping your chiropractic care schedule organized and avoiding disruptions. Here are some appointment reminder templates:
- “Hi [Name], just a reminder—your chiropractic appointment is scheduled for [Date] at [Time]. See you then!”
- “Don’t forget! Your next visit with [Chiropractor Name] is on [Date] at [Time]. We look forward to seeing you!”
- “This is a friendly reminder from [Clinic Name]: your appointment is on [Date] at [Time]. Let us know if you need to reschedule.”
- “Just a quick reminder that you have a chiropractic visit on [Date] at [Time]. We’re excited to assist with your wellness!”
Appointment Confirmation Messages
One can confirm appointment schedules through SMS, which helps the patients pay attention to their appointments, and they can either confirm or reschedule easily, keeping your day running smoothly. Here are some templates you can use to send via text messages:
- “You’re all set! [Clinic Name] confirms your chiropractic appointment on [Date] at [Time]. Reply YES to confirm.”
- “Your appointment is confirmed for [Date] at [Time] with Dr. [Chiropractor Name]. See you soon!”
- “Just confirming your visit to [Clinic Name] on [Date] at [Time]. Please reply to confirm or reschedule.”
- “Your chiropractic care session is scheduled for [Date] at [Time]. Reply YES to confirm or let us know if you need to adjust.”
Reschedule and Cancellation Texts
It is very common for patients to cancel or reschedule their appointments. Let your patients know that they have the option to swiftly change their appointment timings or cancel them. This can help you keep track of your rescheduled or cancelled appointments easily, and other patients can fill up the slots easily. Here are a few example templates which you can use to send to your patients:
- “Need to reschedule? Your appointment on [Date] at [Time] can be moved—reply with a new time!”
- “We’re sorry you can’t make it! Please reply with a time that works better for you, and we’ll reschedule your chiropractic visit.”
- “Your appointment for [Date] at [Time] is cancelled. Let us know a time that works better!”
- “Something came up? Let us know if you need to reschedule or cancel your chiropractic care appointment for [Date].”
New Patient Welcome Messages
New patients equal new revenue coming in. You can send welcome messages to your new patients, stating how excited you are as a Chiropractic Practitioner and staff to serve them. Here are a few template examples that can serve the purpose:
- “Welcome to [Clinic Name], [Name]! We’re excited to be your trusted spine specialist. Your first appointment is on [Date] at [Time].”
- “Hi [Name], welcome to [Clinic Name]! We look forward to helping you with pain management and improving your well-being. See you soon!”
- “Welcome aboard, [Name]! Your first visit is scheduled for [Date] at [Time]. We’ll take great care of you!”
- “We’re so happy to have you, [Name]! Get ready for a personalized chiropractic care experience. Your first appointment is on [Date] at [Time].”
Follow-Up After Visit Templates
After the patient completes their visit, text them about the aftercare and ask about their progress. Offer support and let your patients know that you are equally invested in their wellness journey. This personalized effort will make the patient feel important. Here are some of the templates which you can use:
- “Thanks for visiting [Clinic Name] today! How’s your back feeling after the adjustment? Let us know if you need any further support.”
- “We hope you’re feeling better after your chiropractic care session. If you have any questions, don’t hesitate to reach out!”
- “Just checking in after your visit with us. How are you doing after your session? Let us know if you need any advice or tips!”
- “We hope the treatment helped! Please share any feedback with us and let us know how we can continue assisting with your wellness.”
Wellness and Check-In Messages
Wellness and check-in messages are important for a patient, as they might feel nervous and scared about their journey. You can send messages asking about their well-being, progress and reminders, advice on how to tackle pain management and self-management support. Here are some templates you can consider sending out:
- “How’s your progress going with your chiropractic care, [Name]? Remember, stretching and good posture can help with pain relief.”
- “Hi [Name], a quick reminder to continue your exercises for better spine health. Keep up the good work!”
- “We hope you’re doing well! Don’t forget, consistency in your chiropractic visits will support long-term wellness.”
- “Just checking in on your recovery, [Name]. Continue with your recommended stretches to keep feeling great.”
Promotional Offer Texts
Patients love offers and promotions, as they get discounts. Chiropractic Practices should introduce offers that will keep patients engaged. Promotional texts are a great way to divert attention to special events or services. Here are some templates for the same:
- “Special offer: Book your next chiropractic visit today and get 10% off! Call us at [Phone Number] or reply to this text.”
- “Hi [Name], don’t miss out! Get a free consultation on your next visit when you refer a friend. Text us for details.”
- “Exclusive offer for our loyal patients: 20% off your next adjustment! Schedule by [Date] to claim this deal.”
- “Hurry! Only a few spots left for our wellness workshop on [Date]. Get your seat today with a special patient discount!”
Seasonal and Holiday Greetings
Seasonal and Holiday greetings are a great way to send warm greetings via messages. This keeps patients happy as it reinforces personal communication and helps patients to keep your chiropractic clinic in mind. Here are some example templates one can consider:
- “Happy Holidays from [Clinic Name]! Wishing you a season full of joy and wellness.”
- “Merry Christmas and Happy New Year, [Name]! May your holidays be filled with health and happiness!”
- “Wishing you a happy and healthy holiday season from your team at [Clinic Name]! Enjoy the time with your loved ones.”
- “Warmest wishes for a prosperous New Year! We look forward to helping you stay healthy and pain-free in the year ahead.”
Birthday and Anniversary Messages
Birthdays and anniversaries are super special, and when it comes to sending a text to your patients on their special day, it’s a heartfelt way to show your care beyond just confirming or rescheduling appointments. These kind of text messages helps in building long-lasting relationships. Here are some template examples one can use:
- “Happy Birthday, [Name]! We hope your day is as wonderful as you are! Celebrate with a special gift of wellness from us.”
- “Wishing you a happy anniversary with [Clinic Name]! We’re honoured to be part of your wellness journey.”
- “Happy Birthday, [Name]! Enjoy your special day, and remember to take care of your health! We’re here to support you.”
- “Cheers to another year of great health, [Name]! Happy anniversary with us—let’s keep the momentum going with your chiropractic care.”
Reactivation Messages for Inactive Patients
There are many possibilities that a patient might stop coming to your Chiropractic clinic, and texting can help them book appointments faster. Reconnecting with the lost patients via text messages is a great way to bring them back.
- “We’ve missed you, [Name]! It’s been a while since your last visit. Let’s get you back on track with some chiropractic care.”
- “Hi [Name], we noticed it’s been some time since we’ve seen you! Ready for another visit? Book today for pain relief and wellness!”
- “Need an adjustment, [Name]? We’re here to help you feel better! Let us know if you’d like to schedule an appointment.”
- “Your health is important to us, [Name]! Let’s reconnect and continue your chiropractic care. Book your appointment today!”
Thank You Messages
Thank you messages are a great reminder of how you, as a healthcare practitioner, are thankful and appreciative towards your patient. Here are some great template examples to run:
- “Thank you, [Name], for trusting us with your care today. We appreciate you, and we look forward to helping you feel your best!”
- “We’re so grateful for your visit today! If you need any further support, feel free to reach out. Take care of your spine!”
- “Thanks for coming in, [Name]! Your wellness is our priority, and we’re here to help you every step of the way.”
- “We appreciate your visit today, [Name]! Let us know if you need anything, and we’re always here to support your chiropractic care.”
Missed Appointment Follow-Ups
Patients miss their appointments all the time. But a missed appointment text message can help them reschedule their appointment at a later time and date. This shows how you, as a Chiropractic practice, are empathetic and understanding towards their well-being. Let’s see the example templates for the same:
- “We missed you at your appointment today, [Name]! Please reply to this text to reschedule at your convenience.”
- “Looks like you couldn’t make it today, [Name]. No worries—reply with a time that works better for you, and we’ll get you back on track!”
- “Hey [Name], we saw that you missed your appointment today. Would you like to reschedule? Let us know!”
- “Sorry we missed you today, [Name]. When would be a good time for your next chiropractic visit? Let us know!”
Waitlist and Last-Minute Slot Notifications
What to do when a patient cancels at the last minute? You can send last-minute text messages to your waitlist patients that a new slot has been opened up. Interested ones will confirm their appointments immediately and help you avoid gaps in your schedule while keeping your calendar fully booked. Here are some example templates for the same:
- “A spot just opened up for [Date]! Would you like to take it? Reply YES to confirm.”
- “We have a last-minute opening for your chiropractic care session. Let us know if you’d like to grab it!”
- “A slot just became available for [Date]! Want to book it? Text back if you’re interested!”
- “Hurry! A last-minute opening is available for [Date] at [Time]. Text us to book it now!”
Patient Education and Stretching Tips
Patient education is really important, as there is a lot of misleading information available on the internet. Sending regular educational tips via text message can enhance patient engagement and help them maintain better health outside of doctor’s visits. You can include pain management tips, exercises, self-care tips, and more to regularly engage with your patients. Here are some templates one can use:
- “Hi [Name], don’t forget to stretch your back today! Try this simple stretch: hold for 20 seconds, then repeat 3 times. Stay on track with your chiropractic care!”
- “Remember, good posture is key! Try to keep your spine aligned when sitting. A few minutes each day will help you feel better!”
- “Today’s wellness tip: Practice the ‘cat-cow’ stretch to relieve lower back tension. Keep up the great work!”
- “Need a break from sitting? Try a gentle neck stretch every hour. It’ll help reduce strain and improve mobility. Keep going with your care!”
Review and Feedback Requests
Reviews are a great way to understand patients’ needs. Feedback helps in improving your practice and also builds trust with potential patients. You can ask patients politely for their honest reviews. Here are some of the examples you can send via text:
- “Hi [Name], we hope your chiropractic care is going well! If you’re happy with your visit, please leave us a review. We’d love to hear from you!”
- “Thanks for visiting us today! We’d appreciate it if you could share your experience. Please reply with any feedback or review us online.”
- “We value your opinion, [Name]! How did we do? Your feedback helps us improve and better serve you. Please leave a quick review!”
- “It was a pleasure helping you today! Could you take a minute to leave a review? Your feedback is important to us.”
Insurance and Billing Notifications
Nobody likes last-minute mishaps for insurance and billing matters. Sending these notifications via text prior helps them informed. These messages can include payment reminders, insurance coverage updates, and balance information. Here are some examples of messages for the same:
- “Hi [Name], your insurance claim for chiropractic care has been processed. Please check your account for updates. Let us know if you have any questions!”
- “Reminder: Your payment of [Amount] for [Service] is due by [Date]. Please visit [Payment Link] to pay online. Feel free to reach out for assistance.”
- “Your recent visit to [Clinic Name] is covered under your insurance. Please check your billing statement for more details.”
- “Hi [Name], your balance for your chiropractic visit is [Amount]. You can make a payment by visiting [Payment Link].”
Clinic Closure or Holiday Hours Alerts
Sending text alerts about clinic hours during holidays or closures helps avoid confusion and ensures patients know when you’re available. It also shows that your chiropractic clinic values its time and keeps communication clear. Here are a few templates one can use:
- “Reminder: [Clinic Name] will be closed on [Date] for [Holiday]. Please plan your appointments accordingly and reschedule if needed.”
- “Happy holidays! Our clinic will be closed from [Date] to [Date]. We look forward to seeing you after the break!”
- “Just a heads-up, we’ll be closed on [Holiday]. Let us know if you need to reschedule your chiropractic visit.”
- “Attention: [Clinic Name] will be closed on [Date]. We’re here for you on [Alternative Date]. Please book your next visit soon!”
Referral Request Messages
Referral texts are a great way to get your patients to tell their friends and family about your chiropractic care. A simple reminder or a small reward can make it easier for them to refer others. It’s an easy way to grow your practice while keeping your current patients engaged. Here are some example templates you can send:
- “Hi [Name], we love having you as a patient! If you know someone who could benefit from chiropractic care, refer them to us and receive [Discount/Offer].”
- “Do you have friends or family members who need chiropractic care? Refer them to us and get [Incentive] on your next visit!”
- “We appreciate your trust in our care! If you refer someone to our clinic, you both can enjoy a [Discount/Incentive].”
- “Share the love! Refer a friend to [Clinic Name] for chiropractic care and get [Offer] on your next visit.”
Group Session or Workshop Invites
Texting is a great way to invite patients to workshops or group sessions. Use it to engage them with helpful tips or educational events.
Group sessions and Workshops attract a large crowd. You can use this opportunity to convert full-time patients. Send text messages about pain management, self-care tips, and provide free or discounted sessions to engage with more people. Use these example templates:
- “Join us for a free workshop on spinal health and posture! Reserve your spot for [Date] by replying YES!”
- “We’re hosting a wellness seminar on [Topic]! Don’t miss out—sign up for our group session on [Date] now!”
- “Improve your health with our upcoming chiropractic group session on [Date]. RSVP today by replying to this text!”
- “Looking to learn more about managing back pain? Join us for our next workshop on [Date]! Text us to reserve your seat.”
Chiropractic Care Tips & Motivational Texts
The chiropractic journey for a patient can be challenging. Send positive, motivational messages to keep patients engaged and inspire them to be on track to maintain their wellness journey. Let’s look at some example templates:
- “Take a moment today to focus on your posture. A few minutes of alignment make a big difference for your spine!”
- “You’re doing great, [Name]! Keep up with your stretches and stay consistent with your chiropractic care for the best results.”
- “Every step counts on your wellness journey. Stay active, stay aligned, and keep up the amazing work with your care!”
- “Wellness is a journey, not a destination! Keep taking care of your body and stay on track with your chiropractic visits.”
Pre-Appointment Preparation Instructions
Before coming for an appointment, patients should be informed about bringing the necessary medical records and arriving 10 minutes before the clinic. Sending instructions helps patients to be prepared for more effective chiropractic sessions. Here are some templates you can send:
- “Please remember to arrive 10 minutes early for your appointment today and wear comfortable clothing to your chiropractic session.”
- “Before your chiropractic appointment, try to stay hydrated and wear loose clothing for your adjustment.”
- “Just a quick reminder: Please bring any relevant medical records or reports to your chiropractic visit. This helps us offer the best care.”
- “To get the most out of your session, we recommend you avoid eating a heavy meal right before your chiropractic visit.”
Tips for Crafting Effective SMS Templates
Creating a perfect SMS template takes precision and a unique idea, like:
Keep the message short and simple
Patients are busy, so keep your messages clear and to the point. Avoid unnecessary words and focus on the important details. A short message ensures they read it quickly and understand exactly what they need to know, like appointment details or instructions.
Always include the patient’s name
Personalizing your message with the patient’s name makes the communication feel more direct and caring. It also helps avoid any confusion, especially in busy practices, as patients can easily identify that the message is specifically for them.
Add links when necessary
Links are helpful for booking appointments, filling out forms, or accessing important information. Make sure the links are easy to click and lead directly to the right webpage or form. This makes it more convenient for patients to take action right from their phone.
Make sure the timing of your SMS is right
The right timing can make a huge difference. Send messages at times when patients are most likely to read and respond, like mid-morning or early afternoon. Avoid sending messages too early in the day or too late at night to respect their time.
How do you send text messages for Chiropractic Practices using Emitrr templates?
Emitrr is a HIPAA-compliant text messaging platform, which serves the best texting features for Chiropractic practitioners, clinics and large healthcare orgnazations. All you need to do is follow these steps to create, schedule or reschedule your text messages:
- Connect with Emitrr’s team to enable texting on your existing business number.
- Once your number is set up, you’ll receive login access to the Emitrr platform.
- From there, just click “Send” on the top right to start messaging your patients.
- Easily sync your EHR, EMR, or PMS system to pull in all your patient contacts.
- Create text campaigns, set up auto-replies, and much more, right from the platform.
- Not only can you craft your own message, but also choose from a range of available templates to help you send the right message across.
- Want to send HIPAA-compliant secure texts? Just turn on the Secure Chat feature.
A quick video is also available to walk you through it.
YouTube Video- How to Use SMS for Doctor and Staff Communication?

FAQs
A chiropractic practice should use a variety of SMS templates to enhance communication and patient engagement. These can include templates for appointment reminders, cancellation notices, rescheduling requests, patient education tips, wellness check-ins, promotional offers, birthday greetings, and follow-up messages. These templates ensure timely, consistent, and personalised communication with patients, improving their experience and satisfaction.
Yes, absolutely! The SMS templates can be fully customized to match your clinic’s unique tone and style. Whether you prefer a formal, friendly, or casual approach, you can adjust the language to align with your branding and the relationship you have with your patients. Customizing the templates makes them more relatable and authentic to your clinic’s voice.
Yes, there are specific SMS templates designed for both appointment reminders and confirmations. These templates are aimed at reminding patients of their upcoming visits and ensuring they confirm or reschedule if necessary. The templates are designed to be clear, concise, and easy for patients to understand, helping to reduce no-shows and improve attendance.
Yes, the SMS templates are designed to be compliant with HIPAA (Health Insurance Portability and Accountability Act) and TCPA (Telephone Consumer Protection Act) guidelines. This means the templates are structured to ensure that patient privacy is protected and that any text communication is sent with proper consent. Additionally, opt-out options are included, and sensitive health information is kept secure in line with legal requirements.
Conclusion
Now that we have gone through multiple templates denoting a variety of situations occurring in Chiropractic Practices, text messaging is very important. Emitrr here, plays a crucial role in providing one of the best HIPAA-compliant messaging services, which includes advanced texting capabilities like two-way texting, online scheduling and more. Book a demo today to know more.

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