ActiveCampaign SMS Integration 

Introduction 

Being a sales and marketing automation platform that caters to small and medium-sized businesses; ActiveCampaign allows users to create pipelines, perform email marketing and automation, and execute amazing journeys for their customers. As an ActiveCampaign user, you must be utilizing the platform to interact with your customers and manage campaigns. But did you know that SMS is a foolproof way to achieve business growth with little money? 

An ActiveCampaign SMS integration is the way forward if you want to centralize your communications, reduce costs, easily manage conversations, and improve response times. Right from providing customer support to launching marketing campaigns; you can open fresh avenues for business growth with an ActiveCampaign SMS integration. In this article, we’ll reflect upon the things you can do with this integration, the goals you can accomplish, and how you can integrate ActiveCampaign with Emitrr. 

Advantages of integrating ActiveCampaign with SMS

Integrating ActiveCampaign with SMS can prove to be advantageous due to the following reasons:

1. It allows you to engage in direct and immediate communication; thereby reducing response times. 
2. It offers the ability to personalize conversations as per the customers’ preferences 
3. It gives users easy access to improve communications and take immediate action 
4. It allows customers to integrate their workflows, right from updating contact statuses to setting message access

With an ActiveCampaign SMS integration, you can elevate business communication and engagement as you create optimized customer experiences. By automating various processes such as sales, marketing, and support through a built-in CRM, you can take contact management and lead prioritization to the next level. Now let’s take a look at the integration options that you can choose from. 

Integration options 

Route-1: cPaaS Platform

You can go about the integration through a developer platform that allows you to integrate SMS into your current system. An example of a developer platform or a cPaaS platform is Twilio. 

The catch with developer platforms is that they are built essentially for engineers and don’t really provide interactive features that can help you scale. For instance, you cannot schedule a text message or set auto-replies without writing codes. So in order to use the features of developer platforms, you need to write codes. 

The question that you need to ask yourself is: Do I have developer bandwidth? 

If you don’t, then we bet that you’ll outgrow it and will be desperately looking for an easier alternative.  

Route-2: In-built SMS feature

With the SMS Marketing feature in ActiveCampaign, you can create a list of contacts, allow people to subscribe via SMS, type your message, and send it to your list. However, only a limited set of keywords are available, which won’t be an issue when you integrate ActiveCampaign with a text marketing platform like Emitrr. 

With Emitrr, you can set up triggers and choose your keywords from a plethora of options available. The SMS feature in ActiveCampaign is only available in its premium plans. Also, this feature is largely used to carry out broadcast messaging. 

If you wish to send personalized, two-way text messages, be at the liberty of texting people on the fly, and ensure secure text messaging; you need a SaaS-based platform like Emitrr.

Route-3: SaaS platform

If the first route isn’t feasible for you, you can pick a SaaS platform like Emitrr. With Emitrr, you can assign conversations to team members, schedule text messages, and even send auto replies. Right from communication to team collaboration, from SMS marketing to reporting, from admin and security to enhancing productivity; you can do it all. 

The best part here is that you don’t need to write even a single line of code! You can send text messages and utilize all the available features with just a few clicks, as everything has been pre-built for you. 

What all can you achieve with an ActiveCampaign SMS integration?

Goal-1: Streamline operations/ automate  

• Build SMS workflows by sending automated reminders, confirmations, and alerts to your customers
• Trigger workflow automation based on the customers’ responses
• Set pre-built automations for opt-ins, opt-outs, birthdays, and specific dates 
• Send automated drip campaigns, send group and broadcast text messages 
• Track the success of your campaigns through detailed metrics such as response rate, failed messages, and more 
• Pull entire contact lists into Emitrr in just a click, run targeted campaigns 

Goal-2: Acquire new customers and retain existing customers

• Send personalized group texts and mass texts with just a few clicks 
• Send review requests via text and manage all reviews from one single dashboard 
• Immediately converse with customers who visit your website 
• Set up auto-response text messages for OOO hours
• Connect seamlessly with customers to get real-time updates on payments and provide round-the-clock support 
• Make use of templates to send personalized bulk SMS campaigns to your customers

Goal-3: Improve internal workflows 

• Assign conversations to team members and add notes for them 
• Choose who can access your inboxes and customize the team’s permissions 
• Schedule messages to be sent out later, thereby boosting response times and cutting down on manual messaging 
• Respond to messages on the fly and keep track of every conversation 

Frequently Asked Questions

Conclusion 

To sum up, an ActiveCampaign SMS Integration can open a gateway for you to take your SMS marketing and campaign planning to the next level, if you integrate it with Emitrr. If you don’t want to write lines and lines of code and want to stay away from all the technicalities, then it is best to integrate ActiveCampaign with a SaaS platform.

Speaking of SaaS platforms, Emitrr is the best in the market from multiple aspects; be it ease of use, features, value for money, price, and support. With Emitrr as the integration partner, you can easily and securely send and receive messages, without having to leave ActiveCampaign. You need not worry about the process of integrating Emitrr with ActiveCampaign, as our team will take care of it.

Apart from ease of use, seamless integration, and secure communication; Emitrr will offer round-the-clock, unwavering support to ensure uninterrupted communication and engagement. Are you ready to explore what this integration has in store for you? Book a demo to learn more – https://emitrr.com/schedule/