Introduction
Scaling customer communication and engagement by the way of text messaging is easy and efficient if you have a text blast software by your side. It is true that engaging with customers is no easy feat. Not only does it require a strong understanding of what your customers need, but also needs constant optimization on your part. If you’re spending 3-4 hours daily to communicate with your customers, then you need to sit tight and read this piece for the next couple of minutes. You need to level up your communication tactics, and investing in a text blast service is the best way to go about it.
What Is A Text Blast Software?
A text blast software allows you to send SMS text blast messages to multiple people simultaneously. Such text-blasting software is great for your business as you have to deal with multiple facets of communication and engagement. Not only does an SMS blast service broaden reach but also helps build engagement, and grabs the attention of the audience quickly. Even though the read rate of text messages is 98% and the open rate is 45%, what percentage of your recipients actually engage with you? Quite less, right? This is where text-blasting services come into the picture.
With the help of SMS text blast software, you can send any type of message you want to your recipients, both internally and externally. Right from coordinating with your team to managing the stakeholders, from sending important information to engaging in meaningful conversations with your customers; you can do pretty much everything with the help of a blast text message service.
8 Best Text Blast Software: A Comparison
After having attained a detailed understanding of how text blasts work and what a text blast software does, it is time to take a dive into the most popular text blast software.
- Emitrr
- SimpleTexting
- EZ Texting
- SlickText
- Textedly
- MessageDesk
- TextMagic
- HeyMarket
Before we give you a detailed analysis if all the aforementioned sms blasting software, here’s a sneak peek into where all these text blast services stand on Capterra:
Software | Features | Ease of Use | Support | Value for money | OverallRating | Price Range |
Emitrr | 15/15 | 4.8/5.0 | 5.0/5.0 | 4.9/5.0 | 4.9/5.0 | $30-$299 |
EZTexting | 11/15 | 4.3/5.0 | 4.0/5.0 | 4.0/5.0 | 4.3/5.0 | $25 –$3000 |
SlickText | 12/15 | 4.8/5.0 | 4.9/5.0 | 4.7/5.0 | 4.8/5.0 | $29 – $1250 |
SimpleTexting | 13/15 | 4.7/5.0 | 4.8/5.0 | 4.5/5.0 | 4.7/5.0 | $29 for 500 messages |
Textedly | 14/15 | 4.5/5.0 | 4.5/5.0 | 4.5/5.0 | 4.6/5.0 | $24 – $2800 |
TextMagic | 11/15 | 4.7/5.0 | 4.5/5.0 | 4.5/5.0 | 4.6/5.0 | $20 – $2000 |
MessageDesk | 14/15 | 4.7/5.0 | 5.0/5.0 | 4.8/5.0 | 4.8/5.0 | $14-$1845 |
HeyMarket | 13/15 | 4.5/5.0 | 4.5/5.0 | 4.3/5.0 | 4.5/5.0 | Starts from $23 |
Key highlights:
- Emitrr and MessageDesk are the only two text blast software that have been rated 5 out of 5 for customer support.
- Emitrr has the highest overall rating out of all the 8 text blast software.
- EZ Texting is rated the least with respect to customer support
- Emitrr and SlickText are the highest rated when it comes to ease of use, and EZ Texting has the lowest rating in comparison to other text blast software
- Emitrr is the highest rated with respect to all factors: price, support, ease of use, and value for money on Capterra.
Top 8 Text Blast Software: A Detailed Analysis
Emitrr
Emitrr is a one-stop solution for all your texting needs and the best SMS blast software for your business. The software adapts easily to the nature and size of your business and offers a plethora of features that allow you to send SMS blasts seamlessly.
You can personalize your messages at scale, automate your outgoing texts, set up drip campaigns, and efficiently manage keywords with just a few clicks.
You can reach out to your customers on their most preferred channel and achieve an open rate of 98% coupled with faster response times.
From segmenting audiences to syncing data from your current CRM, from setting up multi-touch text messaging campaigns to tracking metrics such as failed messages and delivery rates; you can do it all. Here are the capabilities that Emitrr offers:
Features:
- Contact management
- Personalization
- Opt-in/Opt-out
- Text automation
- Drip campaigns
- Text scheduling
- Autoresponders
- Keyword management
- Response management
- Two-way texting
- Integrations
- Templates
- Emergency alerts
- Assigning conversations
- Secure texting
Support:
- Phone Support
- Email/Help Desk
- 24/7 (Live rep)
- Chat
- FAQs/Forum
- Knowledge Base
Reviews:
Pros of Emitrr:
- Plenty of features
- Excellent customer support
- Easy to navigate
Cons of Emitrr:
- More features launching soon
SimpleTexting
SimpleTexting is a popular text-blasting software that encompasses a host of features that you would need to begin texting. You can manage responses, engage in two-way conversations, and use a variety of templates to save time and effort. However, if you are a healthcare business and want your communications secure, then you might want to consider using the platform. Here is an analysis of the features offered by SimpleTexting:
- Response management
- Two-way texting
- Integrations
- Templates
- Emergency alerts
- Assigning conversations
- Secure texting
- Text automation
- Opt-in/Opt-out
Support:
- Chat
- Knowledge Base
- Email/Help Desk
- Phone Support
- FAQs/Forum
Reviews:
Pros of SimpleTexting:
- Ease of use
Cons of SimpleTexting:
- Lacking customer support
- Limited keywords
EZ Texting
EZ Texting is an all-in-one SMS blast software and makes it to the list of the best mass text apps for businesses. EZ texting also offers some great group texting features. However, this app does not have a distinction between mass texting and group texting. Here is an analysis of the features offered by EZ Texting:
- Text scheduling
- Contact management
- Autoresponders
- Response management
- Two-way texting
- Templates
- Personalization
- Secure texting
- Drip campaigns
- Emergency alerts
- Text automation
- Assigning conversations
- Opt-in/Opt-out
Support:
- Knowledge Base
- FAQs/Forum
- Email/Help Desk
- Chat
Reviews:
Pros of EZ Texting:
- No learning curve pertaining to setup and usage
Cons of EZ Texting:
- Complicated pricing
- No live customer support
SlickText
SlickText is a good SMS blast software that offers a 7-day free trial (without credit card details submissions). SlickText also comes packed with an array of useful features such as Customer Opt-in service through Text to join, mass texting, Text Surveys, Automated workflows, Message scheduling, Birthday texts, etc, to name a few. Here is an analysis of the features offered by SlickText.
- Secure texting
- Drip campaigns
- Emergency alerts
- Text automation
- Assigning conversations
- Opt-in/Opt-out
- Text scheduling
- Contact management
- Autoresponders
- Response management
- Two-way texting
- Templates
- Personalization
Support:
- FAQs/Forum
- Phone Support
- Knowledge Base
- Email/Help Desk
- Chat
Reviews:
Pros of SlickText:
- User-friendly interface
- Great group texting capability
Cons of SlickText:
- Average contact management
- No live customer support
Textedly
If you’re a small business, then you might want to look into Textedly, a text blasting software that is best suited for small businesses. An interesting feature of this software is the Keyword-based subscription. With this, you can then send out SMS blasts based on the keywords the users have subscribed to. The other option is uploading a CSV list of subscribers to be added as a group for mass texting. Here is an analysis of the features offered by Textedly.
- Response management
- Two-way texting
- Templates
- Personalization
- Secure texting
- Drip campaigns
- Emergency alerts
- Text automation
- Assigning conversations
- Opt-in/Opt-out
Support:
- Phone Support
- Email/Help Desk
- Chat
- FAQs/Forum
- 24/7 (Live rep)
- Knowledge Base
Reviews:
Pros of Textedly:
- Easy-to-use interface
Cons of Textedly:
- Issues with pricing
- Lacking customer support
MessageDesk
MessageDesk is an SMS blast software that allows users to send messages at scale and specifically caters to local businesses. With MessageDesk you can send text blasts to the entire customer list for text message marketing campaigns, special offers, updates, alerts, etc. Here is an analysis of the features offered by MessageDesk.
- Text scheduling
- Contact management
- Autoresponders
- Response management
- Two-way texting
- Templates
- Assigning conversations
- Opt-in/Opt-out
Support:
- Chat
- FAQs/Forum
- Knowledge Base
- Email/Help Desk
- Phone Support
Reviews:
Pros of MessageDesk:
- Easy to use
Cons of MessageDesk:
- No live support
- Limited keywords
TextMagic
TextMagic is a text blast software that offers a variety of features such as Web App, SMS chat, Email to SMS, Desktop App, and SMS gateway API. The dashboard is quite easy to set up and use. The standout feature provided by this platform is Email to Text. Here is an analysis of the features offered by TextMagic.
- Text scheduling
- Contact management
- Autoresponders
- Response management
- Two-way texting
- Templates
- Personalization
- Secure texting
- Keyword management
- Drip campaigns
- Emergency alerts
- Text automation
- Assigning conversations
- Opt-in/Opt-out
Support:
- Phone Support
- Email/Help Desk
- Chat
- FAQs/Forum
Reviews:
Pros of Textmagic:
- Easy to setup
Cons of TextMagic:
- Issues with opt-in/opt-out management
- Delay in message delivery
HeyMarket
HeyMarket is an emerging SMS text blast software out there, offering various features for customers to send out text blasts easily and also meet other texting needs. It caters to small, mid-size, and enterprise businesses but is on the expensive side. Here is an analysis of the features offered by HeyMarket:
- Templates
- Personalization
- Secure texting
- Keyword management
- Drip campaigns
- Emergency alerts
- Text automation
- Assigning conversations
- Opt-in/Opt-out
- Text scheduling
- Contact management
- Autoresponders
- Response management
- Two-way texting
Support:
- Email/Help Desk
- Chat
Reviews:
Pros of HeyMarket:
- Plenty of features
- Ease of setup and use
Cons of HeyMarket:
- Frequent technical glitches
- Expensive software
- No live support
Why Do You Need A Text Blast Software?
A text blast software is a great way to strategize your communications, especially if you have to send messages to hundreds or thousands of people on a daily basis.
Now you must be wondering whether you really require a text blast service because even iPhone and Android devices have in-built features that allow you to send group and broadcast messages. But the reality of such devices is that you can send messages to only a handful of people at once. While such devices are great for personal use, they are ineffective and not the right fit for businesses.
Hence, you need to rely on a text blast software. Here are some key benefits of using SMS text blast services:
- You can send text blasts to groups of any size in just a few clicks.
- You get to reach out to more people in a short amount of time.
- It will save time and resources as you can schedule the messages to be sent out at specific times.
- You can personalize your messages at scale and even converse with your customers one-on-one.
- It allows you to conveniently engage and communicate with all your customers at once.
- Since 74% of people prefer texts over emails, text blasts should be the ideal way to reach out to them through a reliable SMS blast service.
How Can You Use A Text Blast Software?
Now that you are familiar with the many benefits of a text blasting software, here are some ways you can utilize Text Blast software:
- Sending reminders about important events
- Notifying contacts about important announcements
- Sending alerts in the case of an emergency
- Promote upcoming discounts and offers
- Raising awareness about an issue or cause
- Sending surveys and feedback requests
Things To Look For In A Text Blast Software
You must be wondering as to what parameters should you be comparing all the text blast service. Well, the best text blast software would be one that perfectly aligns with your communication and engagement goals. To check the same, you need to look out for four key parameters. These are:
- Features
- Support
- Price range
- Reviews
Let’s compare all the text blast software to see where they stand in all the aforementioned aspects.
Features To Look For In A Text Blast Software
A text blast software should have all the basic and some advanced features to help you manage communications both internally and externally. This software should be easy to use, and the available capabilities should reduce your workload and time. Keep an eye on all the features that are essential in any text blast software.
- Contact management: A contact management feature allows you to view and filter contacts based on their varied properties. Some of the contact properties that are important for businesses to have are the date of enrollment of the contact, origin source, keyword subscribed, list, first name, last name, email, phone number, etc. A list of opted-out contacts should also be available in the contact management feature of your text blasting software.
- Personalization: Emails and texts convert better if a dash of personalization is added to the text body. This allows for creating a more personal one-on-one connection with the customer. SMS blast software allows for adding relevant personal markers, such as first name, appointment date, etc.
- Opt-in/opt-out management: When it comes to SMS text blast software, compliance plays a very crucial role. The TCPA compliance mandates that text marketing messages be sent to those customers only who have explicitly given consent to receiving text marketing updates. Customers should also have the option to opt out of receiving text messages. This can be accomplished by simply adding an opt-out prompt at the end of the message.
- Text automation: Automation makes it easy to run text campaigns by minimizing human intervention and operationalizing the entire texting process. An automation feature is facilitated through integration with your CRM. You can automate post-appointment follow-ups, quotes, appointment reminders, cancellations, etc.
- Drip campaigns: Triggered by keywords and other specific cues, these series of messages allow targeted engagement. With SMS blasting software, you can design your own drip campaign. All you need to do is enter the contact list you want to target, create your messages, set up follow-ups for specific dates, and associate those with specific keywords. And then, hit send!
- Text scheduling: Let’s say you sent an appointment reminder to a customer today, and you need to send a follow-up reminder two days later. With SMS text blast software, you don’t need to wait for two days to send that message. You can type the message and schedule it for the required date and time, and sit back.
- Autoresponders: Auto-reply texts help you save time, improve response rates and engagement, reduce the possibility of errors, and allow you to stay in touch with your customers even if you are not available at the moment to answer.
- Keyword management: Keywords help to segment customer lists according to their behaviors and preferences. This would allow you to send more personalized text messages. Hence keyword management is also something that SMS blasting software should have.
- Response management: Let’s say your customers are reaching out to you from different platforms. Jack drops you a DM on Instagram, Joe sends you a message on Facebook, and Jill sends you a message via Google Chat. How are you going to respond to all those messages, by logging into each of the platforms, right? Well, what if you had a centralized platform to check and manage all your conversations? An SMS text blast software offers such functionality.
- Two-way communication: Two-way text messaging is a great way to emphasize that your intent to reach out to customers isn’t just based on hitting the numbers. This opens up arenas for the customers to ask you questions, solve their queries, and ultimately take ownership of their purchase journey.
- Integration: Relevant integrations are necessary to keep the marketing operations running smoothly. An SMS text blast software must possess the ability to integrate with multiple software to ensure seamless operations.
- Pre-saved templates: Imagine having to write separate text messages to every customer that you engage with. What if you had pre-existing templates that you could just edit as per your requirements and send on the go? A great SMS text blast software has all kinds of SMS templates for you to pick from, depending on the use case.
- Emergency alerts: What would you do if you had to cancel appointments for the rest of the day due to an emergency and you have to notify 30 patients about the same? A business SMS service allows you to send a text message to multiple contacts without a group message. An SMS text blast software that offers such a capability can save you hours’ worth of time that you can direct elsewhere.
- Assigning conversations to team members: If you’re too busy with other tasks and you want someone to take care of a particular conversation, you can simply assign that conversation to one of your team members and leave a note if needed.
- Secure texting: Secure text messaging for businesses is an important requisite, especially for healthcare businesses, especially if they are using text messaging to share PHI with their patients. If you are a healthcare business and want to enable sharing PHI over text messages, then you need a text blasting software that is HIPAA compliant and offers such a capability.
Support
Support is the next most important thing that you must look for while selecting a text blast software. This is because while many softwares offer plenty of features, they might be glitchy at times, or you might run into a problem while launching your campaigns. In such a case, you should be able to reach out to the support team seamlessly. Getting technical support from the software shouldn’t be a hassle for you.
You need a special type of support: 24/7 live support to be able to raise concerns and get help. From the above list of text blast software, Emitrr and Textedly offer live support. So make sure you analyze the SMS blast software from the aspect of customer service as well.
Price Range
Price range is another important factor to consider while choosing the right text blast software. We bet you don’t want to sign up with a software that:
- Has hidden charges involved with respect to setting up your account
- Binds you in a contract that you cannot get out of if you don’t like the software
- Charges you a bomb per month for the features you use
- Charges you for the features you don’t even use
Make sure to get in touch with the team to ensure that there are no contracts or hidden charges involved, compare the software thoroughly with its competitors, and find the one that best fits your budget.
Reviews
Reviews are an important part of your selection process as they tell you what past customers of the software have to say about it. Check what is it that the software offers, where it lacks, and whether it really aligns with your texting needs. Capterra, G2, and Software Advice are some great review platforms to check out the overall ratings of the software.
Why Is Emitrr The Best Text Blast Software?
From the above analysis, it is clear that Emitrr is the best text blast software. Here are some factors that make this text blast software stand out:
- Emitrr ranks 5/5 for customer support. Even the reviews highlight that Emitrr’s support team is quite hands-on and responsive.
- Emitrr offers all the features you need to send blast text messages to your customers and run campaigns at scale.
- The software is quite easy to use and there is neither a learning curve involved that would get you stuck nor are there any charges involved for setting up your account.
- You pay for only what you use. The pricing is that simple.
- There are no binding contracts or hidden charges involved. There’s even a free trial for you!
- People love Emitrr. Even if they face any issues while using it, the support team ensures to communicate with them and resolve it as soon as possible.
- It makes it easy for the customer to set up campaigns, follow up automatically, and personalize communications with just a few clicks. It is intuitive to use.
- Sending text blasts through Emitrr is quite convenient. All you need to do it import the list that you wish to send the blast text to, type your message, and either send it on the spot or schedule it for a later date.
FAQs Related To Text Blast Software
A text blast refers to a mass text that can be sent to hundreds or thousands of people at once. Businesses use this type of texting to improve response rates and to reduce their time and effort. SMS blasts can be only sent though an SMS blast software.
A group text is sent to people in a closed group, wherein all recipients can see each other’s messages. On the other hand, a text blast is a message that is sent to multiple people at the same time, wherein the recipients cannot see each other’s messages and their responses reach the sender as individual message threads.
A text blast system allows users to send text blasts to their customers, which helps them build engagement, reduce response times, and save time and resources.
If you invest in a text blast software that complies with HIPAA and TCPA, and if you take the written consent of people before sending text messages to them; then yes it is legal to send text blasts to customers.
The cost of sending text blasts depends on the platform and the amount of messages you are willing to send at once. You can refer to the pricing comparison above.
It is not possible to send SMS blast through an iPhone. You will have to use a text blasting software for the same.
No, you cannot send a text blast through Google Voice as it does not offer any such functionality and is not secure as well.
Emitrr is the best SMS blast software as it offers a variety of capabilities that would perfectly fit your texting needs, doesn’t burn a hole in your pocket, has the best customer service, and has great feedback from its past customers. Irrespective of the type and size of your business, you can use Emitrr to not just send text blasts but also manage all your workflows seamlessly.
1. Import your list of contacts
2. Segment the list as per your requirements
3. Type the message
4. Hit send/schedule it for a later date
Conclusion
After exploring the top 8 text blast software from all nooks and corners, we bet you would have finalized one software in mind that you want to explore in greater detail. If you liked Emitrr and want to know if it fits your use case, then make sure to talk to our experts. Book a demo call now! https://emitrr.com/lp/book-a-time/
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