Introduction
SMS is one of the most effective ways to engage customers, but managing texts manually can be time-consuming. With Zapier SMS integration, businesses can automate messaging workflows by connecting their SMS platform with CRMs, marketing tools, and other apps without coding.
If you’re looking for the best texting software that works seamlessly with Zapier, this list of the top 10 SMS platforms will help you choose the right one for your business.
About Zapier SMS integration
Zapier SMS integration allows businesses to automate text messaging workflows by connecting their preferred SMS software with thousands of other apps. Whether you want to send appointment reminders, order confirmations, marketing campaigns, or internal notifications, Zapier helps streamline these processes without requiring any coding expertise.
With Zapier, you can set up “Zaps”, which are automated workflows that trigger SMS messages based on specific actions in other apps. For instance, you can configure a Zap to send a text message whenever a new lead is added to your CRM, a payment is received, or a support ticket is created. This eliminates manual effort, improves response times, and ensures seamless communication with customers and teams.
Key Benefits of Zapier SMS Integration:
- Automation & Efficiency – Reduce manual texting by automating repetitive tasks.
- Multi-App Connectivity – Integrate SMS software with CRMs, email platforms, e-commerce tools, and more.
- No-Code Setup – Easily create workflows without technical expertise.
- Personalized Messaging – Send targeted, triggered messages based on user actions.
- Improved Engagement – Ensure timely communication with customers and teams.
By leveraging Zapier’s powerful automation capabilities, businesses can enhance their SMS strategy, improve customer interactions, and effortlessly drive better engagement.
Benefits of Zapier SMS Integration
Integrating SMS with Zapier unlocks powerful automation capabilities, making text messaging more efficient, personalized, and scalable. Here are the key benefits of using Zapier SMS integration:
Saves Time with Automation
Manually sending SMS notifications can be time-consuming. With Zapier, you can automate SMS workflows based on triggers like new form submissions, CRM updates, or e-commerce purchases—reducing manual effort and improving efficiency.
Connects SMS with 6,000+ Apps
Zapier integrates with thousands of popular apps, including CRMs (HubSpot, Salesforce), email platforms (Mailchimp, Gmail), and project management tools (Trello, Asana). This ensures your SMS communications stay in sync with other business operations.
No Coding Required
You don’t need to be a developer to set up automated SMS workflows. With Zapier’s user-friendly interface, you can create “Zaps” (automated workflows) in just a few clicks—no technical expertise is needed.
Improves Customer Engagement
Timely SMS messages help businesses engage customers more effectively. Whether it’s sending appointment reminders, order updates, or promotional offers, automated texts ensure quick and reliable communication.
Enhances Lead Nurturing & Sales
Zapier SMS integration allows you to follow up with leads instantly. For example, you can set up a Zap to send a welcome text when a lead fills out a form or trigger an SMS reminder before a sales call, increasing conversion chances.
Increases Team Productivity
Internal SMS alerts keep teams informed. You can send automated notifications for new tasks, meeting reminders, or system alerts—ensuring everyone stays updated without relying on emails or calls.
Personalized & Targeted Messaging
Zapier enables dynamic personalization by pulling customer details from connected apps. This allows businesses to send SMS messages tailored to each recipient, improving response rates.
Scales with Business Growth
As your business grows, so do your communication needs. Zapier’s automation ensures that your SMS workflows scale effortlessly, handling high message volumes without additional workload.
Cost-Effective Solution
By reducing manual work and ensuring timely communication, Zapier SMS integration helps businesses save both time and money, making it a cost-effective solution for customer engagement and operational efficiency.
Reliable & Secure Communication
Zapier offers secure integrations with trusted SMS providers, ensuring that messages are delivered reliably and without delays, helping businesses maintain a professional and responsive communication strategy.

How to choose the right phone system for Zapier SMS integration?
When choosing an SMS software that integrates with Zapier, it’s essential to consider the following factors to ensure seamless automation and efficiency:
Selecting the right phone system for Zapier SMS integration is crucial to ensure seamless communication, automation, and efficiency. Here are key factors to consider when making your choice:
Compatibility with Zapier
Ensure that the phone system or SMS provider is compatible with Zapier. Check Zapier’s integration directory to see if the SMS platform supports automated workflows (Zaps) with the apps you use. Popular options include Twilio, ClickSend, and Emitrr.
Automation & Workflow Capabilities
Look for a system that supports automation triggers and actions. A good SMS provider should allow you to automate messages based on customer interactions, CRM updates, appointment scheduling, or other business workflows.
Two-Way Messaging Support
If you need interactive communication, choose a system that offers two-way SMS. This ensures you can not only send automated texts but also receive responses, improving engagement with customers and teams.
Scalability & Message Volume
Consider the SMS volume you need to handle. Some providers offer pay-as-you-go pricing, while others have volume-based plans. Make sure the system can scale as your business grows.
Customization & Personalization
A good SMS platform should allow message personalization using dynamic fields like customer names, appointment details, or order confirmations, ensuring relevant and engaging communication.
Compliance & Regulations
Check whether the phone system complies with SMS regulations such as TCPA (for US-based messaging). Compliance ensures that your messages are legally sent and avoids spam filters.
Integration with Your Business Tools
Your phone system should integrate well with your CRM (e.g., HubSpot, Salesforce), email marketing tools, customer support platforms, and e-commerce software to ensure seamless workflow automation.
Delivery Reliability & Support
Choose a provider known for high SMS deliverability rates. Reliable customer support is also crucial in case you encounter issues with message delivery, automation, or compliance.
Pricing & Cost Efficiency
Compare pricing models—some providers charge per message, while others offer subscription plans. Choose a system that fits your budget while offering the features you need.
Security & Data Protection
Ensure the provider follows strong security protocols, including data encryption and secure API connections, to protect customer information and business communications.
By evaluating these factors, businesses can choose the right phone system for Zapier SMS integration, ensuring smooth automation, improved customer engagement, and efficient messaging workflows.
How does the Zapier SMS integration work?
Zapier SMS integration enables businesses to automate text messaging by connecting their preferred SMS platform with thousands of other apps. This allows for seamless communication, eliminating the need for manual texting while improving efficiency and engagement.

1. Setting Up a Zap for SMS Automation
Zapier operates through “Zaps,” which are automated workflows consisting of:
- Trigger: An event in one app that starts the workflow (e.g., a new lead in HubSpot, an appointment booked in Calendly).
- Action: The automated task Zapier performs (e.g., sending an SMS via an SMS provider like Emitrr).
For example, a Zap can be created to automatically send an SMS confirmation when a new appointment is scheduled.
2. Choosing an SMS Provider
To integrate SMS with Zapier, you need an SMS provider that supports automation. Like Emitrr – A business texting platform offering automated SMS, two-way messaging, and workflow optimization. This platform integrates with Zapier to enable SMS automation across different business functions.
3. Automating SMS Workflows
Zapier allows businesses to set up SMS workflows for various use cases, such as:
- Appointment Reminders – Automatically send reminders before scheduled meetings.
- Lead Follow-ups – Trigger SMS messages when a new contact is added to the CRM.
- Order Notifications – Send real-time updates on order status or shipping details.
- Internal Alerts – Notify teams about new inquiries, payments, or customer requests.
4. Customization and Personalization
Zapier enables SMS messages to be customized using dynamic fields like customer names, appointment details, or order information. This ensures that messages remain relevant and personalized, leading to higher engagement.
5. No-Code, Easy Setup
Zapier’s user-friendly interface allows businesses to create automated SMS workflows without any coding. The drag-and-drop functionality simplifies the process, enabling quick deployment of automated messaging.
6. Seamless Integration with Business Apps
Zapier SMS integration connects SMS providers with CRMs (HubSpot, Salesforce), email platforms (Mailchimp, Gmail), e-commerce tools (Shopify, WooCommerce), and other business applications. This ensures that SMS communication aligns with broader business processes.
Top 10 Texting Software for Zapier SMS Integration
- Emitrr
- ClickSend
- TextRequest
- Textedly
- Salesmsg
- TextMagic
- MessageBird
- SimpleTexting
- MessageDesk
- Twilio
A Deeper Look Into The Top 10 Texting Software for Zapier
1. Emitrr

Emitrr Overview
Emitrr is one of the best in class texting software that offers a variety of features such as sending personalized messages, bulk/mass texting, reminders, confirmations, online scheduling, missed call-to-text, group texting, and more. Along with a vast range of features, Emitrr also offers the most efficient support channels for better user engagement. Emitrr’s features ensure customer satisfaction and high customer engagement, which is vital for businesses.
Emitrr Key Features
- 2-way text messaging: Allow customers to send replies to your SMS & start a conversation.
- Mass/bulk texting: Send out SMS to large groups of people.
- Group texting: Send messages in groups and get replies on the same text thread.
- Recurring texts: Schedule recurring SMS for providing appointment or booking updates, for promotion and SMS marketing purposes, etc.
- MMS messaging: Send multimedia messages that include images, videos, etc.
- Drip campaigns: Send a series of personalized messages to your contact list.
- Integrations: Connect with third-party apps and automate your workflow with Zapier, HubSpot, MailChimp, Denticon, AthenaHealth, Salesforce, HoueCall Pro, and more!!!
- Contact management: Manage, tag, and categorize all your contacts.
- Unified inbox: Manage and access conversations happening on different platforms, Web, Facebook, phone, etc., in one single place.
- Personalization: Send custom messages to customers.
- Automation: Send replies or scheduled messages to your customers.
- Segmented list: Classify customers & keep conversations separate.
- Reports: Track customer service volume, response time, resolution time, etc.
- Chat-based SMS survey: Send survey forms, review links, etc. to gather customer feedback.
- Custom field & templates: Utilize pre-existing SMS templates, create new ones, or customize them to send customer service SMS.
- Auto-replies: Offer quick responses to frequently asked questions
- Landline texting: Text-enable your existing landline number and use it to send SMS.
- Export chats: Safely transfer chat data from one platform to another
- Opt-outs: Give options to your customers to opt out of your messages.
- Link shorteners: Share tracking or review links in a presentable format.
- Web chat to text: Continue conversations in your inbox that started on the website.
- Conversation tagging & folders: Tag conversations based on their nature, category, response, etc., for easy identification.
- Bilingual messaging: Conversate with users in more than one language.
- VoIP: Enjoy calling features like IVR, edit extensions, call recordings, calling analytics, call transfers, disposition, voicemail transcription, and more.
- Reputation management: Build your online reputation across Google, Yelp, Facebook, etc., with tools like survey automation, feedback tracking, link sharing, and more.
Emitrr Pros
- Best Customer Service: Emitrr offers exceptional customer service and even boasts a solid 5/5 star rating on Capterra for the same.
- Feature-filled product: From secure chat options to drip campaigns and many more, Emitrr comes with a wide range of texting features.
- Customization at a great price: You can get a customized price quote depending on your texting volume.
- 100% transparency, no hidden charges: Emitrr offers complete transparency in pricing and does not surprise you with hidden charges later.
Emitrr Cons
Emitrr keeps adding new features and there is no major issue with this software.
Emitrr Pricing
For SMS, Emitrr offers a text-based pricing model that starts at $149 a month.
Emitrr Support Channels
- Live chat: Chat with Emitrr’s live representatives
- Phone: Call Emitrr at +1 (210) 941-4696
- Email: Send email to Emitrr’s support team at support@emitrr.com
- Knowledge base
- FAQs/forum
- SMS
Emitrr Reviews & Ratings
Emitrr has a solid 5/5 star rating on Capterra and here’s what customers are saying about it:
“You have it all integrated into one platform, the signatures, the amount of characters, you can attach files, send photos. You can create and send forms. Unlimited amount of things we can use and take advantage of.”
“I LOVE Emitrr. The support you get is wonderful, the app is easy to use and they have been incredibly responsive. As a small business, we needed a messaging platform that wouldn’t break the bank and this meets all our needs (and then some) without making us feel overwhelmed.”
Source: Capterra

2. ClickSend

ClickSend Overview
ClickSend is a cloud-based SMS platform designed for businesses to send and receive text messages, emails, voice, and even direct mail. Known for its easy Zapier integration, ClickSend allows businesses to automate SMS workflows for marketing, customer notifications, and operational alerts.
ClickSend Key Features
- Bulk SMS & MMS – Send mass text messages and multimedia (images, videos) to customers for marketing, alerts, and promotions.
- Two-Way Messaging – Engage in real-time conversations with customers by receiving and responding to SMS directly.
- Zapier Integration – Automate workflows by connecting ClickSend with CRMs, eCommerce platforms, and other business apps.
- Email-to-SMS – Convert emails into SMS messages, allowing businesses to send texts directly from their email client.
- Global SMS Coverage – Reach customers worldwide with high message deliverability and carrier-grade infrastructure.
ClickSend Pros
- Easy Zapier Integration – Simple to connect with thousands of apps for automated SMS workflows.
- Multi-Channel Messaging – Supports SMS, MMS, email, voice, and even direct mail.
- No Setup Fees – Pay-as-you-go pricing without hidden costs or long-term contracts.
ClickSend Cons
- Higher Costs for MMS – Sending multimedia messages is more expensive than standard SMS.
- Limited Advanced Features – Lacks in-depth automation compared to some competitors.
- No Free Plan – No completely free tier; only pay-as-you-go pricing.
- Occasional Deliverability Issues – Some users report SMS deliverability variations based on region.
- UI Can Be Improved – The dashboard and interface are functional but could be more modern and user-friendly.
ClickSend Pricing
ClickSend follows a pay-as-you-go model, with pricing based on message volume and destination country. SMS rates vary, with bulk discounts available for higher volumes. Pricing starts somewhere around $126/month.
ClickSend Support Channels
- Live Chat – Available for quick assistance.
- Email Support – Users can raise support tickets for queries.
- Phone Support – Direct support for urgent issues.
- Help Center & Documentation – Comprehensive guides for setup and troubleshooting.
ClickSend Reviews & Ratings
ClickSend has an overall rating of 4.1 out of 5 on Capterra. Here’s what their customers say about them –
“We discontinued the use of the software given the repeated missed communications in our distribution list. Somewhat glitchy, we discovered that some of the text messages were not being received as expected.”
“It can send SMS and keep track of contacts. It doesn’t do what it is supposed to do, which is send and receive texts. Constant issues are noticeable with receiving texts from contacts as well as contacts receiving texts.”
Source: Capterra
3. Text Request

Text Request Overview
TextRequest is a business texting platform designed to help companies communicate with customers via SMS and MMS. It enables teams to send bulk messages, automate responses, and integrate with various business tools, including Zapier, for workflow automation.
Text Request Key Features
- Bulk and Two-Way Messaging – Send mass texts and engage in real-time conversations.
- Zapier Integration – Connect with CRMs, helpdesks, and other business apps for automation.
- Group Messaging & Contact Management – Organize contacts and send targeted messages.
- Auto-Responses & Scheduled Texts – Automate replies and schedule messages in advance.
- Analytics & Reporting – Track message performance and engagement metrics.
Text Request Pros
- User-Friendly Interface – Simple dashboard and intuitive messaging tools.
- Strong Automation Capabilities – Supports auto-replies, workflows, and integrations.
- Scalable for Businesses – Works well for small businesses and enterprises.
Text Request Cons
- Limited Free Features – No free plan, and some advanced features require higher-tier plans.
- MMS Limitations – Multimedia messaging may have size restrictions.
- Pricing Can Add Up – Costs can increase based on message volume.
- No International Messaging – Primarily designed for U.S. and Canada-based businesses.
Text Request Pricing
Text Request offers tiered pricing based on features and message volume:
- Basic Plan – $59/month (essential messaging features)
- Starter Plan – $139/month (scheduled messages, integrations)
- Corporate Plan – $279/month (Zapier integration, text merge)
- Enterprise Plan – $549/month (API access, advanced features)
- High Volume Plans – Starting at $850/month for up to 50,000 texts, with additional tiers for larger volumes
Text Request Support Channels
- Live Chat – Instant support for quick questions.
- Email Support – Submit tickets for assistance.
- Phone Support – Direct customer support for urgent issues.
- Help Center & Guides – Online documentation and FAQs for troubleshooting.
Text Request Reviews & Ratings
Text Request has an overall rating of 4.6 out of 5 on Capterra. Here’s what their customers say about them –
“One of the worst experience I have had with a phone system switch and one that I want to get rid of as quickly as possible. The sell you convenience and ease. The. Tell you a package has a certain product your were wanting only to tell you it comes with it and now you have to pay $100 extra a month. Terrible customer service. They lie to get you to join. The app works half the time. You can’t delete messages that are irrelevant.”
“Can pair directly to our marketing page to export client contact. Frequently crashes, does not allow you to type in the boxes if used for more than 5 conversations in a row, notifications frequently do not work, does not dismiss notifications easily.”
Source: Capterra
4. Textedly

Textedly Overview
Textedly is an SMS marketing platform that enables businesses to send bulk messages, automated alerts, and promotional campaigns. It integrates with Zapier for seamless automation and CRM connections.
Textedly Key Features
- Mass Texting – Send SMS and MMS to large groups.
- Drip Campaigns & Scheduling – Automate customer interactions.
- Two-Way Messaging – Engage with customers in real time.
- Zapier Integration – Connect with thousands of business apps.
- Opt-In & Compliance Management – Ensure regulatory compliance.
Textedly Pros
- Easy-to-use interface with simple automation.
- Competitive pricing for different business sizes.
- High deliverability rates and compliance features.
Textedly Cons
- Limited international messaging support.
- No free plan; pricing increases with usage.
- Lacks advanced segmentation and analytics.
Textedly Pricing
- Starts at $24/month for 1,200 texts.
- Scales up to $350/month for 30,000 texts.
Textedly Support Channels
- Live Chat
- Email Support
- Help Center & FAQs
Textedly Reviews & Ratings
Textedly has an overall rating of 4.5 out of 5 on Capterra. Here’s what their customers say about them –
“Worst. None ……..what so ever……………..The left over messages don’t roll over. They keep charging credit card even after the subscription was cancelled and will not issue refund for their mistake. The worst customer service Ever. Better use someone else.”
“We used it initially and really enjoyed it. However, now we find that there are other alternatives that are more valuable for e-commerce companies like ours. You dont have the ability to text from a number that looks like an “actual” 10-digit phone number. Rather, you are assigned a number like “xx-xxx”. In doing so, the individuals who you text get the feeling that this is a corporate service.”
Source: Capterra
5. Salesmsg

Salesmsg Overview
Salesmsg is a two-way business texting platform designed for sales and customer engagement. It integrates with Zapier, CRMs, and other tools for automated communication.
Salesmsg Key Features
- Two-Way SMS & MMS – Real-time customer conversations.
- CRM Integrations – Connects with HubSpot, Salesforce, and more.
- Call Forwarding – Route calls from SMS numbers.
- Automated Messaging – Schedule texts and autoresponders.
- Zapier Integration – Automate workflows with other business apps.
Salesmsg Pros
- Simple, user-friendly dashboard.
- Supports SMS and voice calling.
- Strong CRM integration capabilities.
Salesmsg Cons
- Higher pricing than some competitors.
- No free plan, only a 14-day trial.
- Limited support for high-volume SMS campaigns.
Salesmsg Pricing
- Starts at $25/month for 500 texts.
- Higher-tier plans are available for increased messaging needs.
Salesmsg Support Channels
- Live Chat
- Email & Ticket Support
- Knowledge Base
Salesmsg Reviews & Ratings
Salesmsg has an overall rating of 4.6 out of 5 on Capterra. Here’s what their customers say about them –
“It was good initially other than getting logged out on my phone app frequently. I ran into issues with messages not be delivered and the customer service team refused to talk to me to help resolve. I definitely do not recommend using this company. Customer Service unwilling to speak with me to resolve deliverability issues with messages.”
“The system is slow and the app does not work that well. It is very hard to carry on a conversation via the app. Being tied down to a computer to respond to customers is not ideal for the mobile business we are. It would be nice to receive a text while I am out of office and be able to respond right away opposed to waiting to get to a computer to respond.”
Source: Capterra
6. TextMagic

TextMagic Overview
TextMagic is a cloud-based SMS platform designed for businesses to send alerts, notifications, and marketing messages globally. It supports two-way messaging, allowing real-time customer interactions. The platform also offers email-to-SMS functionality, making it easy to send texts directly from an email inbox. With Zapier integration, businesses can automate messaging workflows and connect with other tools.
TextMagic Key Features
- Bulk SMS & MMS – Send mass texts to customers worldwide.
- Two-Way Messaging – Engage in real-time conversations.
- Email-to-SMS – Convert emails into text messages.
- Zapier Integration – Automate SMS workflows.
- Analytics & Reporting – Track message performance.
TextMagic Pros
- Pay-as-you-go pricing with no contracts.
- Global coverage with strong deliverability.
- Supports email-to-text functionality.
TextMagic Cons
- No free plan, only a pay-per-use model.
- Limited automation compared to competitors.
- User interface could be improved.
TextMagic Pricing
- Pay-as-you-go model starting at $0.049 per SMS.
- No monthly subscription is required.
TextMagic Support Channels
- Live Chat
- Email & Ticket Support
- Help Center & Documentation
TextMagic Reviews & Ratings
TextMagic has an overall rating of 4.6 out of 5 on Capterra. Here’s what their customers say about them –
“For something I am obligated to use daily, it makes my job harder. And this is just to send text messages, forget trying to do anything more complex like sending a picture. Here’s one of long list of things: If I send a group text, let me send another message to that same group or make it editable if I have to add/delete someone with a single-click process.”
“Exprerience has been very horrible. 1) Everyday there is delay in sending the sms to users (MFA SMS) 2) Support has no clue with issue on their system, so never get confirmation if there is issue on textmagic 3) Once the issue is resolved there is no report to update about the issue i.e reason for issue and what steps are taken to avoid it in future.”
Source: Capterra
7. MessageBird

MessageBird Overview
MessageBird is an omnichannel cloud communications platform that enables businesses to connect with customers via SMS, voice, WhatsApp, and other messaging channels. It is designed for both small businesses and enterprises, offering global reach and high deliverability rates. With its powerful APIs, businesses can automate customer interactions, send alerts, and integrate messaging into their existing workflows. MessageBird’s Zapier integration allows seamless automation, making it easier to connect with CRMs, help desks, and other business applications.
MessageBird Key Features
- Omnichannel Messaging – SMS, WhatsApp, Voice, and more.
- Automated Workflows – Set up messaging sequences.
- Global Reach – Send texts to 190+ countries.
- Zapier Integration – Automate text messaging with other apps.
- API Access – Customizable messaging for developers.
MessageBird Pros
- Supports multiple communication channels.
- Developer-friendly API for advanced customization.
- Reliable global message delivery.
MessageBird Cons
- Higher costs for advanced automation.
- Can be complex for non-technical users.
- Limited free-tier options.
MessageBird Pricing
- Pay-as-you-go model starting at $0.006 per SMS.
- Custom pricing for enterprise users.
MessageBird Support Channels
- Live Chat
- Email & Ticket Support
- Developer Documentation
MessageBird Reviews & Ratings
MessageBird has an overall rating of 3.9 out of 5 on G2. Here’s what their customers say about them –
“Bluntly, there are just WAAAY too many bugs in the product, there are limited/no guides, and support is non-existent. For example, we’re trying to build an AI agent, that leverages a Bird.com knowledge base to take phone calls. It has been easy enough to get this working with a website chat bot, but despite it being advertised as available for Phone, it has been impossible to achieve this – and support haven’t even updated our case for the last 5 days.”
“It is really frustrating as it is full of potential…but right now, it’s just irritating. The experience of building with Bird is akin to the experience of building with a newly released YC product…only that they’re an established business.”
Source: G2
8. SimpleTexting

SimpleTexting Overview
SimpleTexting is an easy-to-use SMS marketing and communication platform designed for businesses to send mass texts, automate campaigns, and engage in two-way conversations. It caters to a wide range of industries, including retail, healthcare, and nonprofits, helping businesses stay connected with their audiences. The platform offers built-in automation tools, scheduled messaging, and drip campaigns for effective customer engagement.
With Zapier integration, SimpleTexting seamlessly connects with other business apps to streamline workflows and improve efficiency.
SimpleTexting Key Features
- Bulk SMS & MMS – Send marketing and transactional messages.
- Two-Way Messaging – Engage customers in conversations.
- Drip Campaigns & Scheduling – Automate follow-ups.
- Zapier Integration – Connect with other business tools.
- Analytics & Reporting – Track campaign performance.
SimpleTexting Pros
- Intuitive interface with easy automation.
- Strong customer support and onboarding.
- Supports unlimited contacts on all plans.
SimpleTexting Cons
- No free plan, only a 14-day trial.
- MMS messages cost extra.
- Limited international messaging options.
SimpleTexting Pricing
- Starts at $29/month for 500 texts.
- Scales up based on message volume.
SimpleTexting Support Channels
- Live Chat
- Email & Phone Support
- Knowledge Base
SimpleTexting Reviews & Ratings
SimpleTexting has an overall rating of 4.7 out of 5 on Capterra. Here’s what their customers say about them –
“Seems like a bait and switch. I signed up with a certain number of credits and was never warned about extra charges that will be applied. This was only brought to my attention at the time of the renewal with a large bill. As a non-profit organization, I don’t have that kind of money to spend on these services and especially during the Pandemic. So I think the account was overcharged with no warnings and I was not given a fair resolution at the end of term.”
“Terrible experience, my number was down for weeks so I decided to cancel the service order, they could not sport a simple local number. On top of that they are denying a full refund claiming they incurred in costs associated with my order, What about my loss after weeks of being unable to text? They said the processed was going to take 7-10 Bus days, its been three times that time now.”
Source: Capterra
9. MessageDesk

MessageDesk Overview
MessageDesk is a business messaging platform that helps teams manage SMS communications, automate workflows, and streamline customer interactions. It is designed for small businesses, service providers, and teams that need a shared inbox for text messaging.
The platform supports bulk messaging, scheduled texts, and automated responses to enhance customer engagement. With Zapier integration, MessageDesk allows businesses to connect with CRMs, scheduling tools, and other applications for seamless automation.
MessageDesk Key Features
- Shared Inbox – Manage team conversations in one dashboard.
- Automated Messaging – Schedule and automate responses.
- Zapier Integration – Connects with business tools.
- Bulk Messaging – Send mass SMS campaigns.
- Template & Keyword Responses – Predefined message automation.
MessageDesk Pros
- Easy-to-use team collaboration features.
- Strong automation capabilities.
- Supports both SMS and email messaging.
MessageDesk Cons
- Limited international support.
- No free plan, only a free trial.
- Costs can add up for large teams.
MessageDesk Pricing
- Starts at $14/month for 250 messages.
- Higher plans are available for increased usage.
MessageDesk Support Channels
- Live Chat
- Email Support
- Knowledge Base
MessageDesk Reviews & Ratings
MessageDesk has an overall rating of 4.8 out of 5 on Capterra. Here’s what their customers say about them –
“The only thing I would like to see is the ability to keep a conversation open even if I have responded. Often, in order to close a conversation, I need to wait for the customer’s response, not the other way around.”
“All in all it’s great software, quick accurate messaging, organizes documents, but needs to have a link to sales support. The difficulty of sending a photo and would have to have a call with sales support.”
Source: Capterra
10. Twilio

Twilio Overview
Twilio is a cloud-based communication platform that provides businesses with SMS, voice, and messaging APIs to power customer interactions. It is widely used by developers and enterprises to build scalable and customizable messaging solutions. Twilio offers global SMS coverage, ensuring reliable message delivery across multiple countries and carriers. With Zapier integration, businesses can automate workflows and connect Twilio with CRMs, customer support tools, and other applications.
Twilio Key Features
- Programmable SMS API – Customizable messaging capabilities.
- Global Reach – Send texts to over 180 countries.
- Two-Way Messaging – Supports customer engagement.
- Zapier Integration – Automate workflows.
- Detailed Analytics – Monitor SMS performance.
Twilio Pros
- Scalable and flexible for any business size.
- High deliverability with strong carrier relationships.
- Developer-friendly API for customization.
Twilio Cons
- Requires technical knowledge for setup.
- Costs can add up with high message volumes.
- No built-in bulk SMS tools like marketing platforms.
Twilio Pricing
- Pay-as-you-go pricing starting at $0.0079 per SMS.
- Volume discounts available for enterprises.
Twilio Support Channels
- Live Chat (for premium users)
- Email & Ticket Support
- Developer Documentation
Twilio Reviews & Ratings
Twilio has an overall rating of 4.4 out of 5 on Capterra. Here’s what the customers are saying about them –
“The support service is terrible. There is no chat support for all customers (you have to pay for this support type in addition to the contracted service). The ticket response time lasts an average of 24 hours. If it’s an important issue your company will suffer the consequences. I opened a simple ticket asking to turn off 2FA on my account to migrate the WhatsApp Business Account (WABA). It has been almost a week of messages exchanged and passed from one team to another without any solution to the case.”
“When trying to set Twilio up and getting a better understanding of its features I submitted several support requests that were unanswered or support staff didn’t get in touch at the agreed time for a call. In the end we worked this out by linking un with the partner agency that supply our ATS as they already had an understanding of Twilio.”
Source: Capterra
Why Emitrr Is The Best Texting Software For Zapier Integration?
Seamless Zapier Integration
Emitrr offers a robust and seamless Zapier integration, allowing businesses to connect their SMS workflows with thousands of apps. Whether it’s automating appointment reminders, follow-ups, or customer support messages, Emitrr ensures smooth communication without manual effort.
Two-way messaging for Better Engagement
Unlike many SMS platforms that focus solely on outbound messaging, Emitrr enables two-way conversations. This feature helps businesses engage with customers in real-time, improving response rates and customer satisfaction.
Automation & AI-Powered Messaging
Emitrr leverages automation and AI-driven responses to streamline communication. Businesses can set up auto-replies, drip campaigns, and trigger-based messaging to save time and enhance efficiency.

High Deliverability & Compliance
Emitrr ensures high message deliverability by working with top-tier carriers. Additionally, it complies with industry regulations like TCPA and SoC2, ensuring that businesses can send messages legally and securely.
Cost-Effective & Scalable Pricing
Emitrr offers flexible and competitive pricing, making it an excellent choice for businesses of all sizes. Whether you’re a small business or an enterprise, the platform scales with your messaging needs without unnecessary costs.
Dedicated Customer Support
With 24/7 customer support through live chat, email, and phone, Emitrr provides reliable assistance whenever needed. Businesses can rely on prompt support to resolve issues and optimize their SMS campaigns.
Getting started with Emitrr – Zapier SMS Integration
- Create Accounts – Sign up or log in to Emitrr and Zapier.
- Connect Emitrr to Zapier – In Zapier, go to “My Apps”, search for Emitrr, and enter your API key.
- Create a Zap – Click “Create Zap”, choose a Trigger App (e.g., HubSpot, Calendly), and set a Trigger Event (e.g., “New Contact Created”).
- Set Emitrr as the Action App – Choose Emitrr, select “Send SMS”, and map fields like phone number and message content.
- Test & Activate – Run a test SMS, verify delivery, and turn on the Zap.
- Monitor & Optimize – Track SMS performance in Emitrr and refine workflows as needed.

FAQs
Zapier enables businesses to automate SMS workflows by connecting their texting software with thousands of apps. This helps streamline processes such as appointment reminders, follow-ups, and order notifications without manual intervention.
Look for an SMS platform that offers seamless Zapier integration, two-way messaging, automation features, high deliverability rates, and compliance with SMS regulations. Pricing and scalability should also align with your business needs. Emitrr fits well in all these criteria and is the best Zapier SMS Integration.
Yes, most SMS platforms like Emitrr, integrate with Zapier to support bulk messaging. This allows businesses to send mass texts for promotions, updates, or alerts while automating the process for efficiency.
Some limitations may include the number of Zaps (automation) allowed based on your Zapier plan, potential delays in message triggering, and restrictions imposed by the SMS platform itself, such as carrier regulations or message volume limits.
Yes, Zapier SMS integration is ideal for small businesses as it helps automate communication without requiring complex development. It allows businesses to connect SMS with CRMs, eCommerce platforms, and other tools to improve customer engagement efficiently.
Conclusion
Choosing the right SMS software with Zapier integration can significantly enhance your business communication by automating workflows, improving customer engagement, and streamlining operations. Whether you need bulk messaging, two-way texting, or automated responses, selecting a platform that aligns with your business needs is crucial.
Emitrr stands out as a top choice for businesses looking for a powerful, reliable, and cost-effective SMS solution. With seamless Zapier integration, advanced automation, and high deliverability, Emitrr ensures that your messaging strategy runs smoothly without manual effort.
Ready to take your SMS automation to the next level? Book a demo with Emitrr today and discover how it can transform your customer communication!
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