Can you bcc a text?

Table of Contents

What exactly is a BCC text?

A BCC text or a Blind Carbon Copy text is also known as mass or broadcast texting it allows users to send a message to a group of people, without having the recipients see each other’s name or phone number. It is just like an Email BCC but in text form.

BCC texting involves selecting/uploading a list of contacts, writing a common message for all the contacts, and finally sending it.

BCC texts do not create a group with the contacts. Instead, it creates an individual channel of communication with each recipient. Therefore just like an email bcc the recipient is unaware to the message sent to other contacts.

Preview of BCC text message

When do you need to BCC a text?

You should BCC  a text in the following situations:

a) Send alerts using BCC texts: Keeping your customers informed about any big changes, discount offers, and other marketing communication can be easily accomplished through BCC texting. 

For example, if your business has been moved to a new location or if you are opening up a new store, you can send a mass text to all your customers that looks something like this:

sending alerts using BCC texting

b) Collect customer feedback using BCC texts: Collecting feedback from all your customers is necessary to help you understand how customers perceive your business and to gain valuable insights on the areas where you can improve. You can collect feedback from your customers through mass BCC texting. Remember to include the link to your feedback form or survey in the text body. For example: 

Collect reviews using BCC texting

c) Collect reviews using BCC text: Just as customer feedback is important to gain insights into your business services, reviews are also important as they serve as social proof to future customers. You can bcc a text to a list of your customers requesting them for a review:

Collect feedback using BCC text messages

d) Send reminders using BCC texts: Appointment reminders are necessary to ensure that none of the scheduled appointments at your business go unattended. When customers fail to show up at their scheduled appointments it translates into a loss in revenue. To mitigate this, BCC texting can be used.

For example, you want to send appointment reminders to all scheduled customers on a particular day. You can send them using a BCC text. The message could look something like this:

“ Hi {{customername}}, this is to remind you that you have an upcoming appointment on 21 October at {{time}}. Reply Yes to confirm your appointment” 

e) Send Promotional messages: You can connect with a lot of your customers via promotional messages or discount offers via text. Text messaging is a great way to increase engagement with promotional messages. BCC texts help ensure that each customer receives the promotional message individually and not in a group.

How can you BCC a text?

You can send BCC texts through your Android and iPhone devices as well. The catch with sending BCC texts through Android and iPhone is that you can only send a limited number of mass texts.
To send BCC texts through iPhone you will first need to adjust some settings Go to settings > Message > Turn off iMessage.

Once done open the iMessage app, compose a new message, add the required recipients and send! The messages will go as BCC texts/mass texts to individual recipients.

To send BCC texts from an Android go to your phone’s default messaging app, compose a new message, add the intended recipients, and hit send. This will send individual texts to all the recipients.

BCC texting or mass texting through iPhone or Android is not ideal for businesses, Businesses need sophisticated means of sending a BCC text. You will only be able to send limited mass text messages and would not have the functionalities to handle the mass text conversations properly.

Therefore the best way to bcc a text for customer communication is using a business texting software. Here’s how you can send a BCC text using Emitrr. 

  1. Log in to the Emitrr dashboard
  2. Select ‘send’ on the top left panel > New message.
    3. In the recipient box, add the intended recipients one by one. You can either select them from the drop-down menu, upon typing the initials of the customer, or you can add a new contact number. 
  3. You will see as soon as you add more than one recipient, you will get a prompt that will ask you if you want to start a group chat or message recipients individually.
  4. Choose message recipients individually. 
  5. Type the message you want.
  6. Hit send.

This method will ensure that all your customers get the same message and at the same time hide the other recipients.

Advantages of using a business software for bcc text messaging:

1. CRM integration: You can upload a list of all your customer contacts and also integrate it with your existing CRMs for better access to customer information. 

2. Conversation management: You can manage conversations better with business texting softwares. For example, with Emitrr you can give members of your team access to different conversations. This way conversations can be delegated to the required team members, resulting in better resolution rates and customer satisfaction.

Assigning conversations in Emitrr

3. Message scheduling: You can schedule messages to a future date and time, messaging can also be automated For eg – the system can trigger a review request message 1 hour after a customer visit. 

4. Message categorization: You can categorize conversations. For example, if you use the disposition feature in Emitrr, you can label the conversations according to your need. 

Are there any legal ramifications of BCC text messaging?

Any form of business communication with customers needs to follow the TCPA guidelines. If you follow these TCPA guidelines you can avoid any legal ramifications of BCC text messaging. Failure to comply with the TCPA guidelines can invite a fine starting from $500 to $1500. Some of the guidelines explicitly mentioned in the TCPA guidelines are:

1. Get customer consent: Before you start sending texts to your customers, it is necessary to get their explicit consent. You can only communicate with customers who have agreed to receive text messages from your business. This shouldn’t be much of a problem since up to 67% of customers prefer texting over other means of communication.

2. Opt-in and Opt-out provisions: Expanding on the above point, to get customer consent for business communication you can create an opt-in list. 

Some of the ways customers can opt-in (recommended by the CTIA) are:

Entering their telephone number through a website;

  • Clicking a button on a mobile webpage;
  • Sending a message from their mobile device that contains an advertising keyword;
  • Initiating the text message exchange in which the Message Sender replies to the Consumer only with responsive information;
  • Signing up at on-site location; or
  • Opting-in over the phone using interactive voice response (IVR) technology

Just like opt-in options should be made available easily to the customers, so should an opt-out option. You should clearly inform the customers of an opt-out option in your text message itself. The message can look something like this:

“ Use our code FREEDOM to get a 30% discount on all our services.
Reply STOP to opt-out of receiving these messages” 

3. Do not communicate with people on the National Do Not Call registry: People who have opted out of receiving any business communications will be on the DNC registry. Make sure you do not send them BCC text messages. 

Can you BCC a text without it getting blocked?

Yes, you can BCC a text without it getting blocked. Blocking of messages is also referred to as filtering of messages. To avoid getting your BCC texts blocked or filtered you should be wary of the following:

1. Do not send Spammy content: Message Senders should take affirmative steps and employ tools that can monitor and prevent unwanted messages and content, including for example content that:

  • Is unlawful, harmful, abusive, malicious, misleading, harassing, excessively violent, obscene/illicit, or defamatory
  • Deceives or intends to deceive (e.g.,phishing messages intended to access private or confidential information)
  • Invades privacy
  • Causes safety concerns
  • Incites harm, discrimination, or violence
  • Is intended to intimidate
  • Includes malware
  • Threatens Consumers
  • Does not meet age-gating requirements

2. Check the website links added in the message: If you add a link to your message body, it should be clear to the recipient that the link belongs to you/your business. It should not conceal or obscure the sender’s identity.
Shortening website URL’s using online tools should also be avoided. In case you want to shorten a link you should use a shortener with a web address and IP address(es) dedicated to your exclusive use.

3. Should not contain other phone numbers: Messages should not contain phone numbers that are assigned to or forward to unpublished phone numbers unless the owner (i.e., a person or legally registered business entity) of such phone numbers is unambiguously indicated in the text message.

Following these principles will help ensure that your BCC texts do not get blocked or filtered. 

Can you get replies to your BCC text message?

Yes, you can get replies to your BCC text messages. As the process of sending a mass text involves the automatic creation of individual threads of conversation with each recipient, therefore the recipients can easily reply to the message. 

Carrier guidelines for bcc text messaging

When you send BCC text messages from a business texting software there are some processes you need to go through before you begin your text message campaign. 

The most important one is campaign vetting. 

What is campaign vetting?

Campaign vetting is a process followed by mobile carriers to determine the authenticity of the campaign intended to be sent by businesses. This is in place to protect customers from unwanted, spam or scam messages. 

Before you become eligible to submit your campaign for vetting, you need to get your brand registered. Only when your brand is registered, you can submit a campaign for vetting. 

If the status of your brand registration is verified you can submit your campaign for vetting. The campaign registry or the TCR generates the status of the brand verification

Note: Not all mobile carriers follow the same vetting process. Verizon, for example, does not have a vetting process at all. AT&T and T-Mobile each have their own vetting process. 

Campaign scoring: 

The number of A2P messages you can send in a day depends on the scoring you’ve received from your respective mobile carriers.

In the case of AT&T, they follow a ‘message class’ system to determine throughput. The highest class range for AT&T is ‘A & B’ which allows for 4500 Transactions per second(TPS)  for SMS and 2400 TPS for MMS. 

T-Mobile follows a scoring system to determine the Maximum Daily Message Volume for a business. The highest score possible is 100. If a campaign receives a score of 75-100, it can send a maximum of 200,000 messages daily. If the score is however on the lower end, i.e 0-24, only 2000 messages will be allowed to be sent. 

Vetting ProcessNAMessage ClassScoring System
Maximum MessagesNA4500 TPS200,00 Daily
Minimum MessagesNA2400 TPS2000 Daily

Wrapping Up

Here’s a quick checklist of answers for all the questions we just discussed above:

Questions about BCC texting answered

Some frequently asked questions around BCC texting

  1. Can you send a BCC text from iphone?

    Yes, you can send a limited number of  BCC texts from your iPhone. To send BCC texts from your iPhone go to settings > Message > Turn off iMessage. Then compose a new message, add up to 25 recipients and send it.


  2. Can you send a BCC text from an Android Phone?

    Yes, you can send a limited number of BCC texts from an android phone. Go to your phone’s default messaging app, compose a message, add up to 20 recipients, and hit send.


  3. What Phone Number Will My BCC Text go From?

    The BCC text will go from your business phone number. You will also receive replies on the same business phone number.


  4. Can I add images to my BCC text message?

    If you use a business texting software, you can add attachments to your BCC text message. 


BCC text messages are a necessity for all businesses. This is because business communication with customers requires that their personal information be protected at all times. If you create a group with all your customers and send texts there, it will be in violation of the TCPA guidelines. Learn more about group texting and mass texting for better clarity.


BCC texting through business software would allow you to personalize the message for each recipient, give access to your team members for better conversation management, schedule messages, and much more. 


Invest in a business texting software today and manage customer communications like a pro! Schedule a demo with Emitrr today. 


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