Author Archives: Aditi Gupta

Introduction Understanding patient experiences is crucial for improving care quality, satisfaction, and overall operational success. While healthcare providers often focus on medical outcomes, patient feedback offers invaluable insights into how to improve services beyond clinical care. In fact, 77% of … Read More

Introduction If your business has attempted conventional marketing without stellar results, now may be the time for you to embrace SMS marketing as a fresh approach. However, before you dismiss it, consider the following data on texting and the advantages of SMS … Read More

Introduction If your life runs on your cell phone for communication, banking, business, or legal purposes; searching for important texts and finding them missing can create panic and cause disruptions.  Imagine that a friend of yours had sent you some … Read More

Introduction “SMS is not just a tool; it’s a lifeline for businesses to connect with their customers, providing immediate feedback and fostering loyalty.” – Marc Benioff, Co-Founder and CEO of Salesforce Missed appointments are more than a minor inconvenience; they … Read More

What is Patient Recall? Patient recall is the process of encouraging patients to return to the clinic for a routine check-up. Patient recalls are timed and regular appointments. These regular hygiene check-ups are essential for providing ongoing care to patients these … Read More

Introduction Being greeted with a pen and paper and a clipboard is probably one of the most frustrating parts of visiting a healthcare practice. Even when all other industries seem to have taken a shift by embracing technology, the healthcare … Read More

Introduction   Managing a medical practice is no easy feat. Considering that the provision of excellent patient care is your top priority, inefficiencies on an administrative level can hamper business and pose a risk to your reputation. This is when you … Read More

Introduction Email marketing and SMS marketing both have their own advantages. You might have noticed that each marketing method performs well in different scenarios.Through this article we will try and  understand how Email marketing and SMS marketing perform individually, a … Read More

Introduction  The integration of various technologies has brought about a transformation in the way businesses operate and communicate with their customers. With a huge majority of businesses ditching traditional landline phones for virtual phone SMS services, it is clear that … Read More

Introduction  Online reputation management is a key area of focus if you want to drive business growth, improve the visibility of your practice, and also build trust and credibility. As a dentist, maintaining your online reputation is as important as … Read More